March 24, 2014 // Franchising.com // MISHAWAKA, IN – Downtown Mishawaka isnow the home of the newest and largest Charter Fitness health club. The popular health clubs are one of the Chicago area's largest and fastest growing fitness centers. Mishawaka's new Charter Fitness will open today at 4601 Grape Road, in the location of the former Barnes & Noble.
The brand-new 21,000 square-foot fitness center will offer a spacious interior, more than 80 new Precor and Life Fitness cardio machines, as well as free weights, locker rooms and a large personal training studio.
"We're excited to be moving to this neighborhood," said Dan Collins, chief operating officer. "We think there's a strong market here for our brand of fitness center. Charter Fitness centers have what it takes to help people achieve their fitness goals, with state of the art equipment and a variety of personalized, results-oriented training programs."
Collins said what sets Charter Fitness apart from other similarly marketed health clubs in the region is its down-to-earth appeal to the individual who favors fitness over flash. "You won't find at a Charter Fitness a lot of distracting, gaudy colors and pretentious slogans. Our members are average people who put fitness first and are focused and resolute about their fitness goals. And our goal is to help them achieve theirs."
Charter Fitness offers two levels of club memberships – regular membership for $10 per month and the Signature Circle membership at $19.95 per month. The Signature Circle membership offers appealing benefits such as virtual training, free guests and the ability to visit other Charter Fitness clubs.
All members can utilize the leading edge Small Group training or private, personal training services. Charter Fitness uses a customized 12-month approach to help individuals set and achieve their fitness goals. This workout program allows individuals to follow the program at their own pace and with the help of any Charter Fitness certified personal trainer.
At Charter Fitness clubs, the friendly, attentive and approachable staff members are available to assist individuals of all fitness levels maximize their work out effort.
Currently one of the Chicago area's largest and fastest growing health-club businesses, Charter Fitness, based in the Chicago suburb of Orland Park, IL, has more than 35 locations with 10 additional locations planned to open in the next year. The community-minded clubs are enjoyed by a wide-ranging membership looking for a state-of-the-art fitness experience that is straightforward, value-based (memberships begin at $10 per month), no-hassle and convenient. For business entrepreneurs, Charter Fitness offers a best-in-class concept providing a solid return on investment. For more information, visit http://www.charterfitness.com.
SOURCE Charter Fitness