April 16, 2014 // Franchising.com // DALLAS – la Madeleine Country French Bakery and Café, renowned for its uniquely warm and inviting French dining experience, has announced the promotion of Susan Dederen to vice president of culinary.
"A central tenant of the true la Madeleine experience is the carefully hand crafted French-inspired food. Nobody has done more for the continuous innovation of la Madeleine's kitchen in the last 20 years more than Susan." said John Cahill, chief operating officer of la Madeleine. "Susan's high standards and emphasis on quality has time and time again produced outstanding results."
Dederen has been the culinary face of la Madeleine for two decades as senior director of culinary. She began her career with la Madeleine as a pastry associate in Dallas but quickly became a manager at the Mockingbird Lane location, and has shown creativity and extraordinary business sense in every facet of her work for la Madeleine.
Susan's leadership has produced the introduction of many beloved menu items such as the authentic Blackberry Cream Cheese Croissant, the sweet Roasted Pear and Prosciutto Salad and the Savory Crepes and Pastas and the Chicken Parisien Sandwich. Her continued efforts to deliver new and exciting choices to la Madeleine's loyal fans are as unceasing as her constant refining of daily operations.
"From our very first day, la Madeleine has always made our food with our guests in mind. Using real, wholesome ingredients and writing our recipes using classic French techniques has let us craft unique products that have our guests coming back time and time again," explained Dederen. "Our Inspiration comes from many diverse regions of France and the foods they serve. From Paris to Provence we take the local favorites and introduce them to our guests. We take the best foods of France and use the freshest ingredients from the United States to create a style we call 'French with a wink'. We change our products seasonally, which allows us to use our ingredients at their peak. We cook and bake in small batches, because that's how we receive our guests."
Dederen's commitment can be felt across nearly every aspect of the brand. Not only has the menu constantly improved under her leadership, but advancement in equipment testing and selection, kitchen layout design and other aspects of daily café operation have benefitted directly from the care and attention to detail evident in her tireless work ethic. Her background in operations has been essential for the success la Madeleine has enjoyed.
Dederen graduated from the College of Hospitality at Johnson and Wales University.
Dallas-based la Madeleine Country French Café was established in 1983 by self-described "French country boy" Patrick Esquerré to fulfill his dream of bringing classic French country fare to America. Inspired by his mother's cooking, Patrick insisted on maintaining the integrity of French cuisine by using fresh ingredients and recipes that have been passed from one generation to the next.
From its signature fireplace to its crave-worthy food, la Madeleine offers a warm, welcoming atmosphere where guests are invited to come and stay in a casual, French home atmosphere. La Madeleine's French-inspired fare served throughout the day during breakfast, lunch and dinner features handcrafted entrées, sandwiches, salades and soupes, as well as freshly-baked breads, artisan pâtisseries and several additional distinctive specialties. La Madeleine's authenticity, innovation and fresh menu items differentiates the brand, creating widespread restaurant investor appeal.
A treasured part of many communities for more than 30 years, la Madeleine will have more than 70 cafés across Arizona, Georgia, Louisiana, Maryland, Oklahoma, Texas, Virginia and Washington, D.C. by the end of the first quarter of 2014. For more information on menu items, café locations and hours of operation, visit www.laMadeleine.com.
To learn more about available franchise opportunities please call Darren Bothe at (972) 996-2166, email him at firstname.lastname@example.org, or visit www.lamadeleine.com.
SOURCE la Madeleine
All Points Public Relations
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