MIAMI - May 1, 2014 // PRNewswire // - GRILLiT, Inc. (the "Company" or "GRILLiT") (OTC: GRLT) today announced that it has signed a joint venture agreement with Mia Fitness Team LLC to integrate GRILLiT-brand menu items into the catered meals that are served to Mia Fitness Team clients.
The Mia Fitness Team and Darian Alvarez have an international audience, and have recently been featured on many reality shows and television programs, including Telemundo, Univision's Despierta America, America Teve, Azteca and Mega TV. They have also appeared in magazines like Primera Hora (Puerto Rico), Venue Magazine, Mia (Honduras), People en Espanol, and many more. The Mia Team and Darian Alvarez endeavor to promote healthy exercise and a nutritious lifestyle.
Currently, Mia Fitness Team provides 175 to 200 highly nutritious meals each day to its clients. The founders, trainers, and many of the clients of Mia Fitness Team have been GRILLiT customers since its opening almost 3 years ago. Management of both companies realized the opportunity to merge the nutritious Mia Fitness Team prepackaged meal system with GRILLiT's healthy and tasty menu to create a delicious, high-nutrient, catered meal service for Mia Fitness Team's existing clients, as well as the opportunity to expand the product beyond current levels.
GRILLiT CEO, Ghazi Hajj, said, "We are very excited about this joint venture and the opportunity to serve our healthy, great tasting food to committed people who want to eat better. The Mia Fitness Team and Darian Alvarez have been loyal GRILLiT customers, and we are confident that our healthy, Latin-Caribbean Fusion meals will meet their nutrition and fitness needs. We hope that this joint venture will help improve our gross revenues by as much as 25% over the next 60 to 90 days. As we often say, "Eat Well Live Better!"
For more information on Mia Fitness Team and to view TV clips, magazine excerpts, and a list of their celebrity clientele, please visit www.thelabmia.com, or visit the GRILLiT website at www.grillitinc.com or www.handtbrands.com and click on the "Mia Fitness Team" tab.
As announced on March 18, 2014, the Company changed its name from Grillit, Inc. to Healthy & Tasty Brands Corporation, and is in the process of effectuating the name change with FINRA.
GRILLiT (GRLT) is a growing Latin-Caribbean fusion restaurant concept that marries fast casual to nutritious and healthy food. The company opened its first location in Miami in 2011 and specializes in chef-inspired custom crafted rice bowls, pasta and wraps as well as salads. GRILLiT utilizes domestic growers and delivers healthy cuisine using only fresh proteins, such as never-frozen chicken and Angus beef. Restaurants offer an inviting and comfortable atmosphere with an open kitchen and contemporary, industrial design. For more information, visit www.grillitinc.com.
Statements in this press release that are not purely historical facts, including statements regarding GRILLiT's beliefs, expectations, intentions or strategies for the future, may be "forward-looking statements" under the Private Securities Litigation Reform Act of 1996. Such statements consist of any statement other than a recitation of historical fact and can be identified by the use of forward-looking terminology such as "plan", "may", "expect", "anticipate", "intend", "estimate" or "continue" or the negative thereof or other variations thereof or comparable terminology. The reader is cautioned that all forward-looking statements are speculative, and there are certain risks and uncertainties that could cause actual events or results to differ from those referred to in such forward-looking statements. This disclosure highlights some of the important risks regarding our business. Specifically, the reader should not place undue reliance on statements regarding our retained consultants to increase franchise sales in their targeted franchise markets. Additionally, there are number of other risk factors relating to our business more fully explained identified by us in our filings with the OTC Markets, which are available through http://www.otcmarkets.com.
SOURCE GRILLiT, Inc.
Princeton Research Group