May 22, 2014 // Franchising.com // Pasadena, Calif. – Pasadena's new PizzaRev, located at 3455 Foothill Blvd, hosted a successful Grand Opening week, including a "Pizzas for a Purpose" benefit which raised $5,400 for the Pasadena Humane Society & SPCA. Hundreds of guests also came out on Sunday for "Free Pizza Night" at the growing build-your-own artisanal pizza concept – between the two events, several thousand pizzas were served.
"There is a great energy around our Pasadena restaurant – we received tremendous feedback from guests who were thrilled to finally try our pizza and to support the Pasadena Humane Society & SPCA," said Irv Zuckerman, co-CEO and founder of PizzaRev. "We're lucky to be a part of such a vibrant and charitable community, and we're looking forward to working with the Pasadena Humane Society and other local organizations in the future."
The new Pasadena restaurant is the ninth and largest PizzaRev location in the greater LA market. PizzaRev's distinctive "Craft Your Own" pizza assembly process and its "Roman-style" thin & crispy pizza has won a loyal following in the LA area. Guests fully customize their pizzas by choosing their crust, sauce and topping it all off with an array of artisanal cheeses and 30+ fresh ingredients. Each pizza, no matter how many ingredients are selected, costs under $8. Most unique to PizzaRev, and what enables the restaurant's unprecedented speed of service, is the custom-built, 900-degree stone hearth oven. Pizzas are fired to a perfect, Roman-style crispiness in less than three minutes.
"The Pasadena Humane Society thanks PizzaRev for supporting the animals with its generous donation," said Steve McNall, president and CEO of the Pasadena Humane Society & SPCA. "100 percent of pizza proceeds from the Grand Opening went to our life-saving animal care programs. We look forward to a great partnership and more good food."
To further celebrate entrance into the Pasadena community, PizzaRev is hosting a free-to-enter sweepstakes where five lucky guests will win "Free Pizza for a Year." Guests can fill out an entry form at the Pasadena location or visit www.pizzarev.com/freepizza/pasadena. Full sweepstakes rules available here.
The Pasadena Humane Society & SPCA is an open door, community-funded center, which provides all animals a place where they receive a safe haven, care and respect. The agency provides essential animal welfare and control services for the cities of Arcadia, Glendale, La Cañada Flintridge, Pasadena, Monrovia San Marino, Sierra Madre and South Pasadena. For more information, visit www.pasadenahumane.org.
PizzaRev is a "build-your-own" fast-casual pizza concept that has reinvented the way America eats its favorite food. Guests are empowered to fully customize a personal-sized 11" pizza for under $8. Homemade dough options, flavorful sauces, delicious cheeses, and over 30+ fresh toppings, everything is on display at PizzaRev and assembled right before your eyes. The pizzas are then fired in a 900 degree, stone-hearth oven which produces a thin and crispy Roman-style pizza in just three minutes.
Los Angeles-based PizzaRev was founded in 2012 by longtime entertainment industry executives Irv Zuckerman and Rodney Eckerman, along with their sons, Nicholas Eckerman and Jeff Zuckerman. The executive team possesses a combination of Fortune 500 operating experience and high-profile restaurant management. PizzaRev is currently franchising and announced a strategic partnership with Buffalo Wild Wings in 2013. The company currently operates nine corporate restaurants with additional franchise locations under development in Minn., Utah, N.D., S.D., Mo., Texas, and Orange County and San Diego in Calif.
Visit www.PizzaRev.com for company news, videos and updated location information.
Pasadena Humane Society & SPCA
(626) 792-7151 ext. 113