The Melting Pot Seeks Franchisee to Open New Restaurant in Greensboro, N.C.

Leading Polished Casual Fondue Restaurant to Host Webinar July 17 to Fuel National Expansion

July 17, 2014 // Franchising.com // TAMPA, Fla. - The Melting Pot® Restaurants, Inc., the world's premier fondue restaurant and a leading polished casual dining franchise, announced today that it is actively seeking franchisees to open a new restaurant in Greensboro, N.C. Currently, The Melting Pot has six locations in North Carolina, including an existing restaurant in northern Greensboro.

"Greensboro represents a great opportunity for our brand," said Dan Stone, vice president of franchise development for Front Burner Brands. "We look forward to building our presence in the market with a qualified candidate who shares the same passion for The Melting Pot."

The Melting Pot's existing Greensboro restaurant, which opened in 1998, will eventually close its doors as it will be replaced with a new, larger location in the market as part of the company's expansion plans.

"Our Greensboro location has performed well over the years, but we've outgrown the existing space and trade areas within the market have shifted since the 1990s," said Stone. "We plan to open up a larger restaurant in its place in a prime retail hub within the Greensboro market to better serve our guests."

The Melting Pot operates more than 135 restaurants in the U.S., Canada and Mexico and has more than 25 locations in development internationally. The concept is known for offering an assortment of flavorful fondue dishes including a variety of unique entrees served with signature dipping sauces. The menu features a variety of a la carte selections, highlighting customizable options that invite guests to enjoy one, two, three or more courses as they select any combination of individually-priced cheese fondues, salads, entrees and chocolate fondues.

Within the state of North Carolina, The Melting Pot is also targeting Asheville for franchise expansion. To further fuel its development plans in Greensboro, Asheville and nationwide, the company is actively seeking qualified franchisees and will host a webinar on Thursday, Aug. 14 at 11 a.m. (EDT). To register, please visit https://www2.gotomeeting.com/register/476471210.

The Melting Pot is seeking entrepreneurs with business backgrounds and/or preferably restaurant experience who are passionate about the brand and want to be their own bosses. Franchisee candidates should have a credit score of 650 or higher, a minimum net worth of $750,000 and liquid assets of at least $325,000 per unit. Depending on the real estate site selected, franchisees can expect the total investment for one restaurant to be approximately $977,000 to $1,436,000. Single-unit and multi-unit franchise opportunities are available with an initial franchise fee of $45,000 per unit.

To learn more about ownership opportunities with The Melting Pot, contact Ashley Pollard, franchise development manager for The Melting Pot, at 800-783-0867 ext. 152 or apollard@meltingpot.com or visit www.meltingpotfranchise.com.

To learn about fondue history and facts, check out The Melting Pot's fondue infographic.

About The Melting Pot Restaurants, Inc.

With more than 135 restaurants in North America, existing locations across 35 states, Canada and Mexico and more than 25 locations currently in development, The Melting Pot Restaurants, Inc. is the premier fondue restaurant franchise and a leading polished casual dining franchise. Founded in 1975, The Melting Pot has offered a memorable dining experience for nearly 40 years. Guests enjoy a choice of fondue cooking styles and a variety of unique entrees combined with dipping sauces. The menu also includes cheese fondues, salads, fine wines and chocolate fondue desserts. The Melting Pot is an affiliate of Front Burner Brands, a restaurant management company headquartered in Tampa, Fla. For more information, visit http://www.meltingpot.com.

About Front Burner Brands

Front Burner Brands is a restaurant management company headquartered in Tampa, Fla. It is affiliated with the corporate owners of and its management services extended to The Melting Pot Restaurants, Inc., founded in 1975 with more than 135 locations in North America and more than 25 locations currently in development, Burger 21 with 13 locations open in Arizona, Florida, Georgia, New Jersey, North Carolina and Virginia, and more than 23 in development in seven states, and GrillSmith with five locations in the Tampa Bay area. For more information, visit http://www.frontburnerbrands.com.

SOURCE The Melting Pot Restaurants, Inc.

Contact:

Elayne Sommers
Fish Consulting
(954) 893-9150
esommers@fish-consulting.com

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