August 22, 2014 // Franchising.com // InterContinental Hotels Group (IHG®), one of the world's largest hotel companies, has announced the signing of Holiday Inn® Kayseri - Düvenönü in Turkey. Operating under a franchise agreement with Ali Sert Otel Tur. Ins. San. Tic. LTD, the new build hotel is due to open in early 2016.
The 161-room hotel will feature six meeting rooms, a gym and three treatment rooms, a rooftop bar and lounge offering panoramic views, as well as Holiday Inn's signature Open Lobby.
The Holiday Inn Open Lobby takes a unique approach to the in-hotel experience for guests, which has transformed the traditional hotel lobby format by combining the front desk, lobby, restaurant, bar, lounge area and business centre into one open, cohesive space, while refreshing the design to give it a more contemporary feel. The Open Lobby has been established by understanding how people use space at home in order to give guests the most flexibility, whether they're looking to eat, relax, work, or have fun in one integrated space.
Occupying a prime location in Kayseri's city centre, Holiday Inn Kayseri – Düvenönü is just a short distance from the city's cultural and historical attractions including Gevher Nesibe Hastahanesi and the Archaeological Museum, as well as the trading centre. A large number of offices are within walking distance from the hotel and it is also well connected by train.
Yalin Yaltiraki, Director of Development, Turkey, IHG commented: "Kayseri is a growing city and Holiday Inn Kayseri - Düvenönü is well positioned to offer quality accommodation at a reasonable price to business clientele and tourists here. This hotel is going to be an excellent representation of the brand and we're very much looking forward to working with Ali Sert and his team."
Ali Sert, Owner of Ali Sert Otel Tur. Ins. San. Tic. LTD commented: "We're very excited to be developing our first hotel with IHG. The Holiday Inn brand has a great reputation in the industry and this hotel will offer guests a comfortable night's stay in modern surroundings in Kayseri."
The Holiday Inn brand family is the largest in the hospitality industry, with nearly 3,500 hotels globally. There are currently 280 Holiday Inn hotels in Europe and 36 in the development pipeline*.
IHG's broader family of nine brands in nearly 100 countries meets the needs of guests, whatever the occasion – whether an overnight getaway, a business trip, a family celebration or a once-in-a-lifetime experience. All IHG hotels participate in IHG's guest loyalty programme, IHG® Rewards Club which is the industry's first and largest guest loyalty programme with over 80 million members. It is free to join at www.IHGRewardsClub.com.
* Figures as of 30th June 2014
IHG (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organisation with a broad portfolio of nine hotel brands, including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels & Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites®, EVEN™ Hotels and HUALUXE® Hotels and Resorts.
IHG manages IHG® Rewards Club, the world's first and largest hotel loyalty programme with over 80 million members worldwide. The programme was relaunched in July 2013, offering enhanced benefits for members including free internet across all hotels, globally.
IHG franchises, leases, manages or owns over 4,700 hotels and 693,000 guest rooms in nearly 100 countries, with almost 1,200 hotels in its development pipeline.
InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.
Visit www.ihg.com for hotel information and reservations and www.ihgrewardsclub.com for more on IHG Rewards Club. For our latest news, visit: www.ihg.com/media, www.twitter.com/ihg,www.facebook.com/ihg or www.youtube.com/ihgplc.
SOURCE IHG (InterContinental Hotels Group)
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