First Zaxby's In Belleview Hatched Sept. 8 with Grand Opening Celebration

First 100 Guests Received A Zaxby's Fanatic Pack of Free Dealz For A Year*

BELLEVIEW, Fla. (Sept. 3, 2014) - A Southeast favorite for chicken fingers and wings and one of the nation's fastest-growing restaurant chains, Zaxby's is celebrating the grand opening of its first location in Belleview on Monday, Sept. 8 by giving away a Fanatic Pack of 52 free Dealz – meaning a year of free Zaxby's – to the first 100 guests. Located at 10560 SE Highway 441, the restaurant will operate 10:30 a.m. to 10 p.m. Monday through Saturday and 10:30 a.m. to 9 p.m. on Sunday.

Kicking off at 10:30 a.m., the community is invited to the grand opening festivities, and the first 100 guests in line will receive a Zaxby's Fanatic Pack with 52 cards each valid for one week for the dates specified.* Zaxby's new Fanatic Pack of Free Dealz includes menu favorites like a free Meal Deal, a free Milkshake, a free Zappetizer and more. Guests must be in line by 10 a.m. for a chance to receive a free Zaxby's Fanatic Pack.

"Marion County residents have continued to support the existing Zaxby's restaurants and this new location will make our food even more accessible to the community," said Brad Harper, co-licensee with partner, Allison Hartwig, of the new Belleview location. "The brand has built its reputation and loyal following by providing excellent service and great-tasting food, and we plan to carry on that tradition at this new Zaxby's."

With seating for 90, the new 3,388 square-foot location features Zaxby's unique interior design - a bright, open interior décor complemented by custom vintage prints and school memorabilia. Zaxby's also offers drive-thru services to meet the needs of customers on the go.

"We've assembled a great group of team members from the local community who will deliver on the Zaxby's mission to 'consistently create encore experiences that enrich lives one person at a time,'" said Harper. "We believe the restaurant – from the atmosphere to the service – will exceed our guests' expectations."

The fifth for Marion County, the Belleview restaurant will be the first in the town and the fifth Zaxby's owned and operated by Harper. Zaxby's currently operates more than 625 locations in 15 states - Alabama, Arkansas, Florida, Georgia, Indiana, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, South Carolina, Tennessee, Texas, Utah and Virginia.

An alternative to fast food, Zaxby's offers prepared-at-order chicken fingers, wings, sandwiches and salads. Zaxby's most popular items are its hand-breaded Chicken Fingerz and Traditional or Boneless Wings, smothered in a choice of nine sauces with names like Wimpy, Tongue Torch, Nuclear and Insane.
Belleview Zaxby's guests will enjoy The Coca-Cola Company's proprietary drink fountain, Coca-Cola Freestyle®. The sleek, stylish fountain is touch-screen operated, enabling guests to select from more than 100 regular and low-calorie brands – including many varieties of waters, sports drinks, lemonades and sparkling beverages that were not available in the U.S. prior to the arrival of Coca-Cola Freestyle®.

The menu offers innovative Zappetizers like Tater Chips, Spicy Fried Mushrooms and Fried White Cheddar Bites, as well as a variety of Party Platterz perfect for any family gathering or special occasion.

Zaxby's also offers four salads, or Zalads: The House, The Blue, The Caesar and its newest addition, The Cobb. All of Zaxby's Zalads are prepared with chicken, three kinds of lettuce, interesting ingredients – such as French-fried onions – fresh veggies and juicy tomatoes, and are larger than most salads served elsewhere. Zalads are assembled at the time the order is placed, versus being pre-made and stored in a cooler.

Additionally, Zaxby's offers a new line of premium milkshakes, including the popular Birthday Cake and Banana Pudding Milkshakes and the new Chocolate Cookie Milkshake. They are rich and creamy, hand-blended, and are topped with whipped cream.

*Free Fanatic Dealz cards are not redeemable before or after the dates shown and are valid at this Belleview location only.

About Zaxby's

An alternative to fast food, Zaxby's offers its guests prepared-at-order Chicken Fingerz, Traditional or Boneless Wings, sandwiches, Zalads and Zappetizers, along with a variety of nine sauces ranging from Wimpy and Tongue Torch to Nuclear and Insane. Childhood friends Zach McLeroy and Tony Townley hatched the Athens, Ga.-based chain in 1990 to provide a fun, relaxing atmosphere that would keep guests coming back for more. Consumers ranked Zaxby's as the Most Craveable Fast Casual in America, in Technomic's Consumer Brand Metrics program for 2013 and 2014, and QSR Magazine listed the chain as one of the 12 Best Franchise Deals in 2013, as well as a Top 30 Best Fast Food Restaurant. In honor of the thousands of children the restaurant chain serves every year, Zaxby's is a proud supporter of Make-A-Wish®. The company operates more than 625 locations in 15 states, including Alabama, Arkansas, Florida, Georgia, Indiana, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, South Carolina, Tennessee, Texas, Utah and Virginia. For more information, please visit zaxbys.com, zaxbysfranchising.com, facebook.com/zaxbys or follow on Twitter @Zaxbys.

SOURCE Zaxby's

Contact:

Jamey Ivey
(850) 228-5988
jameyivery@sjp.com

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