First Zaxby's In Central Indiana Hatched Sept. 8 with Grand Opening Celebration

First 100 Guests Received A Zaxby's Fanatic Pack of Free Dealz For A Year*

FISHERS, Ind. (Sept. 3, 2014) - A Southeast favorite for chicken fingers and wings and one of the nation's fastest-growing restaurant chains, Zaxby's is celebrating the grand opening of its first location in Fishers on Monday, Sept. 8 by giving away a Fanatic Pack of 52 free Dealz – meaning a year of free Zaxby's – to the first 100 guests. Located at 13460 Bent Grass Lane near Walmart and Fisher's Market Place, the restaurant will operate 10:30 a.m. to 10 p.m. Sunday through Thursday and 10:30 a.m. to 11 p.m. Friday and Saturday.

New to Central Indiana, Zaxby's is a pioneer of the quick-casual format, with services and amenities that fall between fast food and a sit-down restaurant, and menu offerings that include chicken fingers, wings, sandwiches, salads and more. Kicking off at 10:30 a.m., the community is invited to the grand opening festivities at the Fishers location, and the first 100 guests in line will receive a Zaxby's Fanatic Pack with 52 cards each valid for one week for the dates specified.* Zaxby's new Fanatic Pack of Free Dealz includes menu favorites like a free Meal Deal, a free Milkshake, a free Zappetizer and more. Guests must be in line by 10 a.m. for a chance to receive a free Zaxby's Fanatic Pack.

"My partners and I chose to align with the brand because we feel Zaxby's is the most desirable restaurant concept in the fast-casual segment," said Mike Cudd, co-licensee with partners Sam Smith, Robert Brown and David Bland of the new Fishers location. "Hamilton County was the obvious choice for our first Zaxby's. There is nothing like it in the area and we believe our customer base will appreciate the product – from the price point and convenience to the family-friendly atmosphere."
With seating for 71, the new 3,195 square-foot location features Zaxby's unique interior design - floor-to-ceiling brick walls, with modernized tables and booths, all complemented by an eclectic mix of photography. Zaxby's also offers drive-thru services to meet the needs of customers on the go.

"We've assembled a great group of 50 team members who will deliver on the Zaxby's mission to 'consistently create encore experiences that enrich lives one person at a time,'" said Cudd. "We believe the restaurant – from the atmosphere to the service – will exceed community expectations."

The first in Hamilton County, the new restaurant is the third in the Hoosier State and the first for the licensee team of Cudd, Smith, Brown and Bland. Expansion plans for the group include five additional locations in Hamilton County slated to open in the next several years. Zaxby's currently operates more than 625 locations in 15 states - Alabama, Arkansas, Florida, Georgia, Indiana, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, South Carolina, Tennessee, Texas, Utah and Virginia.

An alternative to fast food, Zaxby's offers prepared-at-order chicken fingers, wings, sandwiches and salads. Zaxby's most popular items are its hand-breaded Chicken Fingerz and Traditional or Boneless Wings, smothered in a choice of nine sauces with names like Wimpy, Tongue Torch, Nuclear and Insane.
Fishers Zaxby's guests will enjoy The Coca-Cola Company's proprietary drink fountain, Coca-Cola Freestyle®. The sleek, stylish fountain is touch-screen operated, enabling guests to select from more than 100 regular and low-calorie brands – including many varieties of waters, sports drinks, lemonades and sparkling beverages that were not available in the U.S. prior to the arrival of Coca-Cola Freestyle®.

The menu offers innovative Zappetizers like Tater Chips, Spicy Fried Mushrooms and Fried White Cheddar Bites, as well as a variety of Party Platterz perfect for any family gathering or special occasion.

Zaxby's also offers four salads, or Zalads: The House, The Blue, The Caesar and its newest addition, The Cobb. All of Zaxby's Zalads are prepared with chicken, three kinds of lettuce, interesting ingredients – such as French-fried onions – fresh veggies and juicy tomatoes, and are larger than most salads served elsewhere. Zalads are assembled at the time the order is placed, versus being pre-made and stored in a cooler.

Additionally, Zaxby's offers a new line of premium milkshakes, including the popular Birthday Cake and Banana Pudding Milkshakes and the new Chocolate Cookie Milkshake. They are rich and creamy, hand-blended, and are topped with whipped cream.

*Free Fanatic Dealz cards are not redeemable before or after the dates shown and are valid at this Fishers location only.

About Zaxby's

An alternative to fast food, Zaxby's offers its guests prepared-at-order Chicken Fingerz, Traditional or Boneless Wings, sandwiches, Zalads and Zappetizers, along with a variety of nine sauces ranging from Wimpy and Tongue Torch to Nuclear and Insane. Childhood friends Zach McLeroy and Tony Townley hatched the Athens, Ga.-based chain in 1990 to provide a fun, relaxing atmosphere that would keep guests coming back for more. Consumers ranked Zaxby's as the Most Craveable Fast Casual in America, in Technomic's Consumer Brand Metrics program for 2013 and 2014, and QSR Magazine listed the chain as one of the 12 Best Franchise Deals in 2013, as well as a Top 30 Best Fast Food Restaurant. In honor of the thousands of children the restaurant chain serves every year, Zaxby's is a proud supporter of Make-A-Wish®. The company operates more than 625 locations in 15 states, including Alabama, Arkansas, Florida, Georgia, Indiana, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, South Carolina, Tennessee, Texas, Utah and Virginia. For more information, please visit zaxbys.com, zaxbysfranchising.com, facebook.com/zaxbys or follow on Twitter @Zaxbys.

SOURCE Zaxby's

Contact:

Jamey Ivey
(850) 228-5988
jameyivery@sjp.com

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