Crunch Franchise Announces Newest Location In Citrus Heights, CA

NEW YORK - Sept. 17, 2014 // PRNewswire // - Crunch, the health club chain best known for making serious fitness fun through unique programming and cutting-edge training, announces the opening of its newest franchise location at 6124 San Juan Ave in Citrus Heights, California. Crunch Citrus Heights will bring its 'No Judgments' philosophy and fusion of fitness meets entertainment to the fairly young, but uniquely established city in Sacramento County.

Set to open for workouts in January 2015, Crunch Citrus Heights will swing open its doors just in time to help people kick-off their New Year's fitness goals. Members can start their New Year's Resolutions with the help of expert personal trainers who will be on hand to provide them with personalized fitness plans. Members can also take advantage of the club's diverse and innovative group fitness classes, including BodyWeb w/TRX®, Zumba ®, Cardio Kick Boxing, Yoga Body Sculpt, Fat Burning Pilates and more. The 19,876 square foot, one story location will boast 75 pieces of cardio equipment, tons of free weights, selectorized strength machines and a functional training area.

Residents can look forward to the new health club being conveniently located with plenty of parking at the corner of San Juan Blvd and Greenback Lane in Citrus Heights, formerly the Orchard Supply Hardware store. The family friendly, suburban town is located between downtown Sacramento and Roseville which puts the club in a prime position not only for the Citrus Heights community, but also for those living and working in surrounding areas such as, Rancho Cordova, Folsom, Natomas, and South Placer County.

Crunch Franchisee, Mark Polli is a veteran to the fitness industry as well as the Crunch family with three Crunch clubs currently under his belt. Polli's goal is to add six more clubs in the local area in the next 3-5 years and is excited to take his fourth location to the Sacramento market. "Citrus Heights is the perfect place for this club because of its health conscious and active community. I have been searching the Citrus Heights market for four years and I am excited that we finally found a great spot in a great community," he said. "Our club will provide a friendly, healthy, clean environment with brand new, well-maintained equipment that will be affordable for everyone. I look forward to working in Citrus Heights and meeting the Citrus Heights Community."

An enrollment center is now open near the club's location at 6001 San Juan Ave. Citrus Heights, CA 95610 that will have a temporary workout area and equipment display. There will be substantial discounts for new members who enroll prior to the club's opening in January 2015. For more information on Crunch Citrus Heights, visit To learn more about Crunch franchising opportunities, visit

About Crunch

Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments. Headquartered in New York City, and co-owned by New Evolution Ventures (NeV) and private-equity firm Angelo Gordon, Crunch serves over 400,000 members with 100 gyms worldwide, including 72 franchise locations in CT, FL, TX, WA, OR, CA, NJ, VA, NY and Australia, and is rapidly expanding across the U.S. and around the globe. Go to for more information.

About New Evolution Ventures™ (NeV)

Based in Northern California, New Evolution Ventures (NeV) is a private equity firm focused on the acquisition, development and operations management of fitness, health and wellness interests both domestically and internationally. Founded in 2008 by Mark Mastrov, Jim Rowley and Mike Feeney, the current team of NeV professionals is shaping the world of fitness, health and wellness one brand at a time. With a foundation representing over a century of business experience, NeV currently has operations and investments in more than 20 countries worldwide representing over 800+ facilities. For more information, visit




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