October 06, 2014 // Franchising.com // ATLANTA - Carvel … America's Freshest Ice Cream®, is giving guests three new reasons to fall for the brand this season with a trio of new pumpkin pie-inspired ice cream treats. The new lineup joins the guest-favorite pumpkin soft serve and Halloween-themed treats, including an updated Witch Cake, this fall.
The three new ways to enjoy pumpkin at Carvel® include:
The Pumpkin Pie Sundae Dasher, the Pumpkin Pie Shake and Pumpkin Soft Serve will be available at participating locations now through Nov. 20, and the Hand Scooped Pumpkin Pie Ice Cream will be available through the end of the year.
Carvel is also bringing back the classic Witch Cake and novelty Ice Screamers so guests can add some fright – and delight – to Halloween parties and get-togethers. Featuring a ghastly green witch face made from whipped frosting and new decadent fudge hair, the Witch Cake is made from layers of fresh ice cream separated by a layer of chocolate crunchies. Decorated as a ghost, the Ice Screamer take-home novelty is a perfect addition for all Halloween festivities.
"Whether it's a Pumpkin Pie Sundae Dasher on a fall day or a Witch Cake for your Halloween party, Carvel has authentic ice cream treats for every occasion," said Carvel President Scott Cowell. "We love to continually bring our guests new ways to enjoy Carvel all year round."
Celebrating its 80th birthday this year, Carvel has become one of the most recognized names in the ice cream industry. Guests continue to celebrate all life's occasions from birthdays to holidays, and more, with handmade ice cream cakes from Carvel.
Guests can visit their nearest Carvel Shoppe to pick up cakes. At participating shoppes, guests can also order ahead at Carvel.com.
The United States' first retail ice cream franchise, Carvel® Ice Cream has become one of the best-loved and most recognized names in its industry. The company is a leading provider of premium soft serve and hand dipped ice cream products, as well as uniquely shaped ice cream cakes, including its signature Fudgie the Whale® and Cookie Puss® cakes. Atlanta-based Carvel currently operates over 400 franchised and food service locations, and is a part of FOCUS Brands Inc., the franchisor of Carvel® Ice Cream, Cinnabon®, Schlotzsky's® Deli, Moe's Southwest Grill®, Auntie Anne's® Pretzels, McAlister's® Deli, and Seattle's Best Coffee® on military bases and in certain international markets. Visit www.carvel.com for more information, follow us on Twitter @CarvelIceCream of become a fan at http://facebook.com/CarvelIceCream.
SOURCE Carvel® Ice Cream