Sotheby's International Realty Brand Welcomes New California Firm
October 07, 2014 // Franchising.com // Madison, N.J. - Sotheby's International Realty Affiliates LLC today announced that Venture Sotheby's International Realty in Pleasanton, California, is the newest member of its real estate network. The brokerage will be led by Andrew Greenwell, the broker and co-owner of the firm.
With this addition, the Sotheby's International Realty® brand will have 83 offices throughout the state of California.
"We are proud to grow the Sotheby's International Realty brand's presence in California with Venture Sotheby's International Realty and the team of professionals that Andrew is building," said Philip White, president and chief executive officer, Sotheby's International Realty Affiliates LLC. "Pleasanton is one of the finest markets in California and a premier destination in the Bay Area given its close proximity to San Francisco and Silicon Valley."
According to Greenwell, the Sotheby's International Realty affiliation offers his firm true international exposure, combined with their local expertise.
"The combination of the Sotheby's International Realty network's global reach, our local knowledge and mutual commitment to quality is very compelling," he said. "As well, we are fortunate to represent one of the world's finest brands in a highly sought after market, with its beautiful weather, wine country lifestyle and scenic landscapes. We look forward to representing some of the most extraordinary real estate the Bay Area has to offer, and with the support of this brand, introducing our market to a broad audience of consumers worldwide."
The Sotheby's International Realty network currently has more than 15,000 independent sales associates located in approximately 720 offices in 52 countries and territories worldwide. Venture Sotheby's International Realty listings are marketed on the sothebysrealty.com global website. In addition to the referral opportunities and widened exposure generated from this source, the firm's brokers and clients benefit from an association with the Sotheby's auction house and worldwide Sotheby's International Realty marketing programs. Each office is independently owned and operated.
About Sotheby's International Realty Affiliates LLC
Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sotheby's International Realty network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. Sotheby's International Realty Affiliates LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services. In February 2004, Realogy entered into a long-term strategic alliance with Sotheby's, the operator of the auction house. The agreement provided for the licensing of the Sotheby's International Realty name and the development of a full franchise system. Affiliations in the system are granted only to brokerages and individuals meeting strict qualifications. Sotheby's International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sotheby's auction house, established in 1744. For more information, visit www.sothebysrealty.com.
SOURCE Sotheby's International Realty Affiliates LLC
Senior Director, Public Relations and Communications
Sotheby's International Realty Affiliates LLC