Sotheby's International Realty Brand Celebrates Official Opening of Beijing Sotheby's International Realty

October 17, 2014 // Franchising.com // Madison, N.J. - Sotheby's International Realty Affiliates LLC today announced the official opening of Beijing Sotheby's International Realty.

The firm has two locations at 8/F 808-809 Beijing Silver Tower, No.2 East 3rd Ring Road, North Chao Yang District and 10/F 1002 Beijing Hanwei Plaza, No.7 Guanghua Road Chao Yang District, Beijing. The opening was marked with a ceremony on Oct. 10 at Kerry Hotel Beijing, which was attended by 300 guests including Philip White, president and chief executive officer, Sotheby's International Realty Affiliates, and representatives from approximately 20 Sotheby's International Realty® offices from locations around the world including New York, California, Canada, New Zealand, Hong Kong, Japan, Hawaii, Dubai, Taiwan, Miami, London, Washington D.C., Thailand, Texas and Seattle.

"We are so proud to welcome these two fine offices into our network," said White. "Development in China has been a priority for the Sotheby's International Realty brand for the last several years, and with our entry into the Beijing market, we can build a solid presence in China's capital with its strong sense of pride and ancient traditions. Mr. Gang and Mr. Corbett are creating a robust presence in Beijing, and we are thrilled to support them in their efforts."

In February, the Sotheby's International Realty brand announced it secured approval to conduct business in mainland China, and signed an agreement with Beijing Xin Rui Zeng Yi International Real Estate Brokerage Co. Ltd., which is owned by Plus Investment Holding Group (Beijing), to open Beijing Sotheby's International Realty.

Liu Gang serves as chairman of Beijing Sotheby's International Realty, Kevin Corbett serves as chief executive officer, and Jim Hao is general manager.

"We are very proud to share in the long traditions and heritage of the world's leading luxury real estate brand," said Corbett. "Today we start in Beijing, and in the near future we will be adding a presence in Hainan Island, China's largest resort destination. Soon these markets will experience the same consistent quality of service that made the Sotheby's International Realty brand so successful around the world. We're just getting started," he added.

To view a video on Beijing Sotheby's International Realty, go here [http://v.youku.com/v_show/id_XODAzNDAyODY0.html].

The Sotheby's International Realty network currently has more than 15,000 independent sales associates located in approximately 720 offices in 52 countries and territories worldwide. Beijing Sotheby's International Realty listings are marketed on the sothebysrealty.com global website. In addition to the referral opportunities and widened exposure generated from this source, the firm's brokers and clients benefit from an association with the Sotheby's auction house and worldwide Sotheby's International Realty marketing programs. Each office is independently owned and operated.

About Sotheby's International Realty Affiliates LLC

Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sotheby's International Realty network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. Sotheby's International Realty Affiliates LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services. In February 2004, Realogy entered into a long-term strategic alliance with Sotheby's, the operator of the auction house. The agreement provided for the licensing of the Sotheby's International Realty name and the development of a full franchise system. Affiliations in the system are granted only to brokerages and individuals meeting strict qualifications. Sotheby's International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sotheby's auction house, established in 1744. For more information, visit www.sothebysrealty.com.

SOURCE Sotheby's International Realty Affiliates LLC

Contacts:

Jennifer Zimmerman
Senior Director, Public Relations and Communications
Sotheby's International Realty Affiliates LLC
175 Park Avenue
Madison, NJ 07940
(973) 407-6375
Jennifer.Zimmerman@sothebysrealty.com

Kay Lee
Director, International Marketing – Asia Pacific
Sotheby's International Realty Affiliates LLC
175 Park Avenue
Madison, NJ 07940
(852) 9851-5333
Kay.Lee@sothebysrealty.com

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