November 03, 2014 // Franchising.com // MORRISTOWN, NJ - Villa Enterprises Management announced it has added a twist on the already popular Muscle Builder smoothie, Muscle Builder Max, with an extra protein punch, at all Bananas Smoothies & Frozen Yogurt locations for a limited time. This heart healthy smoothie is made with nonfat vanilla frozen yogurt, peanut butter enriched with Omega 3, banana, strawberries and whey protein, something that more than half of consumers, especially those between 18 and 34 and over 65 are actively seeking in order to maintain healthy bones, strengthen immune systems and build muscle strength and tone. Research conducted by Innova Market Insights found that demand for whey protein is growing because of its popularity as a healthy, natural ingredient. Muscle Builder Max is right on trend and available for a limited time.
"For guests seeking an extra protein punch Muscle Builder Max is a great addition to our popular smoothie, "said Paula Doyle, Vice President of Marketing, Villa Enterprises. "Our smoothies are a creamy blend of nonfat frozen yogurt, fruit and ice, and make a great snack or meal replacement!"
Whether in a cone, cup, sundae or smoothie, Bananas uses nonfat frozen yogurt and fresh ingredients, to make all their delicious combinations. Real fruit smoothies and good-for-you snacks, meal replacement options, as well as nondairy fruit frosties, nonfat frozen yogurt sundaes, and a variety of natural grab-n-go snack offerings, round out the menu. For more information go here: [http://www.bananasyogurt.com/bananas-smoothies-frozen-yogurt.aspx].
Villa was founded 50 years ago, and built its business on the strict loyalty to authentic old-world recipes that Michele Scotto brought with him from Naples, Italy in 1964. From the first pizzeria that opened in 1964 next to the Ed Sullivan Theater on Broadway in New York, to their Green Leaf’s restaurants, and more than 370 restaurants today, that commitment to quality food and genuine hospitality is still the hallmark of Villa.
Villa Enterprises is a global multi-brand restaurant operator and franchisor. Founded in 1964 by Michele Scotto, a Naples, Italy native, Villa Enterprises began as a small pizzeria next to the Ed Sullivan Theater in New York City. Today, Villa Enterprises is an international organization celebrating its 50th anniversary with more than 370 quick-serve restaurants in malls, airports, casinos and other high-traffic locations.
Villa’s QSR brands, including Villa Italian Kitchen, Green Leaf’s, Bananas, South Philly Steaks & Fries and Far East, can be found across 40 U.S. states and eight additional countries. Villa also operates 12 full-service restaurants in suburban New Jersey under the 40North brand including The Black Horse Tavern & Pub, The Office, Steelworks Buffet & Grill, Piattino and George & Martha’s. For more information, please visit www.villaenterprises.com.
SOURCE Villa Enterprises
Chief Executive Officer
Duke Marketing, LLC.