NEW YORK - December 02, 2014 - (BUSINESS WIRE) - Kneaders Bakery & Cafe launched its new digital ordering program for web and Smartphones today at kneaders.com, Apple's App Store, and Google Play.
Specialists in European made-from-scratch daily breads, Kneaders' digital storefront expands on the commitment to customer convenience the brand is known for, having pioneered the drive thru in the fast casual segment.
Customers can now place orders ahead of time and have the option to pick up the order in-store or right in the drive-thru without even leaving their car.
The new online catering program allows Kneaders to customize catering options by store, alleviating store managers who previously took orders by phone.
The new Group Ordering functionality streamlines the experience for Kneaders' large segment of office customers and groups placing large custom orders.
Kneaders chose digital ordering pioneer Olo to develop the program for their standard menu as well as for custom pies, cakes, and gift baskets.
"We are excited to offer this new easy ordering experience to our customers ordering for a variety of occasions," said Kelly Conroy, Director of Marketing at Kneaders Bakery and Cafe. "Features like saved favorites will make repeat orders a breeze."
"Kneaders' ordering experience takes the friction out of ordering for events like group office orders and catering," said Noah Glass, Founder & CEO of Olo. "We find customers placing large orders for special occasions tend to order in higher volumes when they are ordering at their own leisure on an easy-to-use website or app."
Founded in 2005, Olo is the original and best-in-class provider of online and mobile ordering capabilities for the restaurant industry. More than 150 top restaurant brands rely on Olo's award-winning multi-channel sales platform to seamlessly integrate online and mobile orders with their point-of-sale systems, so operators have freedom of choice in technology and maintain an independent relationship with their customers. Today, more than 7 million customers use Olo to order ahead and get food faster at their favorite restaurants across the U.S. Learn more at Olo.com.
Kneaders is an award-winning bakery and café franchise that uses only the highest-quality ingredients to create freshly baked artisan breads, delicious sandwiches, homemade pastries, hearty soups and refreshing salads. Kneaders is best known for its European hearth breads, hand-pulled turkey sandwiches, Chunky Cinnamon French Toast, seasonal pastries made fresh daily, and award-winning gift baskets. Kneaders also provides catering services for groups of all sizes, from business meetings to weddings, and offers a variety of retail products, including holiday-themed decor. Colleen and Gary Worthington are the founders and franchisors of Kneaders Bakery and Cafe. The first Kneaders opened in Orem, Utah in 1997. Shortly after opening, James Worthington and David Vincent joined them and they all continue to operate as the Kneaders franchisor. Their expertise in bread baking and pastry making is unsurpassed, having received extensive training from world-renowned bakers in the art of making artisan hearth breads in the same tradition as European bakeries. For more information, visit kneaders.com.
ICR for Olo