Planet Fitness Announces $1,000,000 Expansion of Burton, MI., Club
Nation's fastest growing full-size health club franchise announces expansion and remodeling of club in Burton, MI.
BURTON, Mich. - Dec. 9, 2014 // PRNewswire // - Planet Fitness, the innovative health club franchise known for its Judgement Free Zone® and affordable prices, announced the extensive remodeling of its Burton club, located at 4190 E. Court Street. The Burton gym is now one of the most state of the art health clubs in the area, and includes 6,000 square feet of brand new space along with all new cardio and resistance equipment, a larger stretching area and new floors and tile. Total improvements exceeded $1 million.
"Our members have been fantastic throughout the re-modeling process," said Chris Klebba, owner of the club. "We are very excited about this grand re-opening!"
The Burton, MI club is open 24-hours five days a week, and 7am-7pm on weekends. Starting January 1st, the club will be open and staffed 24-hours, seven days a week. The club features an extensive selection of cardio equipment including treadmills, ellipticals, arc trainers, and stationary bikes. Every cardio machine is connected to a completely updated entertainment system consisting of new 55 inch televisions. Planet Fitness also offers a full complement of upper and lower body strength machines, a 30-minute PF Express circuit, and a new 12-minute ab circuit. The Burton club includes a Relaxation Zone, featuring new HydroMassage® beds, massage chairs, and state of the art multi-level tanning and Red Light therapy booths. In addition, unlimited fitness instruction provided by a certified trainer is included with all memberships.
"Our mission is to provide a non-intimidating atmosphere to exercise at a very affordable price," added Klebba. Prices at Planet Fitness are extremely low – just $10 a month for a basic membership, or $19.99 a month for the Black Card membership.
Known as The Judgement Free Zone®, Planet Fitness stands apart from other health clubs by providing a relaxed, non-intimidating atmosphere. This includes a focus on general fitness and a commitment to helping people of all fitness levels. The philosophy transcends everything at Planet Fitness, including details such as the Lunk Alarm®, which is an actual beacon light and siren on the wall of every club intended to deter members from grunting, dropping weights, or judging others.
About Planet Fitness
Founded in 1992 in Dover, N.H., Planet Fitness is now the fastest-growing full size health club franchise in the United States, and has revolutionized the industry with a combination of extremely low prices and a unique, friendly, and hassle-free environment called the Judgement Free Zone®.
Planet Fitness has over 800 locations nationwide and prides itself on giving people an unbeatable value, top-notch facilities, and an atmosphere that focuses on the needs of occasional or first-time gym users rather than hard-core fitness fanatics. All Planet Fitness clubs feature a wide selection of brand-name cardio and strength equipment, and provide unlimited fitness instruction with all memberships.
Planet Fitness is a national brand partner of NBC's The Biggest Loser®. For more information visit, www.PlanetFitness.com.
SOURCE Planet Fitness