Austin Franchise Agreement Bolsters Great Wraps Brand in Texas
Fast Casual Brand Continues Growth in Shopping Centers Throughout Lone Star State
December 30, 2014 // Franchising.com // ATLANTA - Adding to the 16 locations currently in the state of Texas (80 locations nationwide), Great Wraps, a restaurant franchise that lives at the intersection of flavor and health, announces the recent franchise agreement in Austin. The fast casual brand signed a deal with entrepreneurs Amin Maredia and Noordin Prasla to open a location in 2015 in the city's popular Barton Creek Square Mall.
"Barton Creek Square Mall is the ideal place to continue expanding the brand's presence in Austin, with the mall currently missing a restaurant that provides a healthy, flavorful alternative to fast food. We look forward to providing Austin residents and shoppers with what we feel is a unique dining experience," says Maredia.
Flexible Footprint a Key Component to Texas Growth
Great Wraps continues its increased franchise growth in Texas in part due to its innovation and excellence showcased in its prototype and restaurant designs. The brand's flexible footprint empowers franchisees to take advantage of the prime mall food court locations in a retail shopping center, a venue proven to be successful in the state of Texas. The chef-created menu, which embraces the best flavors from around the world, appeals to diners and fosters growth as well.
"When a customer visits a mall, outlet shopping center or other retail shopping development, they are seeking a restaurant like Great Wraps to provide a delicious, hot-off-the-grill wrap or sandwich that is full of flavor and fresh ingredients," explains Mark Kaplan, Chairman and CEO of Great Wraps. "Great Wraps always performs exceptionally well in these venues and we believe the Barton Creek Square Mall location will follow suit."
In addition to opening this mall location, Maredia and Prasla are actively seeking to secure additional leases to further expand the brand's footprint in the Austin metro area. Texas residents and guests can currently visit Great Wraps throughout the state, including locations in Houston, San Antonio, The Woodlands and more. With more information about Great Wraps, or franchise opportunities, visit www.greatwraps.com.
About Great Wraps
Founded in 1989, Great Wraps, a fast casual franchise headquartered in Atlanta, Ga., is the first restaurant chain in America to offer hot, wrapped sandwiches. With more than 80 restaurants in 18 states, Great Wraps features a menu of hot wraps, gourmet sandwiches, hearty bowls, frozen smoothies and more. From its handmade sauces and house-prepped ingredients its amazing Flavor Bar and unique sides, Great Wraps provides guest with fresh, real food options in malls, airport and shopping centers across the country. For more information, visit www.greatwraps.com.
SOURCE Great Wraps
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