February 11, 2015 // Franchising.com // ST. PETERSBURG, FL – Valpak, a leader in local print and digital coupons, hosted a networking event for the St. Pete Chamber Young Professionals and the Pinellas County Urban League Young Professionals on Tuesday, Feb. 10.
"We have been working diligently for the past two years to develop new ways to recruit young, diverse talent," said Michael Vivio, president of Cox Target Media and Valpak. "Part of our goal is to engage different organizations that house that type of talent and offer them a chance to learn more about Valpak and the Tampa Bay business community," said Vivio.
Executives from manufacturing, franchise business and human resources led a senior leadership roundtable with discussions about their leadership experiences and what it took to get there, as well about business and career opportunities at Valpak and the region at large.
Valpak has been involved in recruiting young and diverse talent as part of its Diversity and Inclusion initiatives, including hosting programs and tours with FLATE, the University of South Florida and 100 Black Men at Hillsborough Community College, among others.
Valpak is at the heart of communities across North America, helping people save, businesses grow and neighborhoods thrive through a network of local franchises in the U.S. and Canada. Our marketing consultants live and work in your neighborhood, and we can help you take the guesswork out of advertising with real-world marketing solutions that drive measurable results. From the mailbox to online to mobile devices, Valpak continues to find innovative ways to connect businesses with consumers. Monthly, close to 40 million homes receive The Blue Envelope® of savings and nearly 70 million shoppers visit valpak.com for coupon codes and offers. Backed by the muscle of Cox Target Media, Inc., your local Valpak office has the means and know-how to custom build a marketing campaign that meets your needs and budget. Let us introduce you to the neighborhood. Call Valpak at 1-800-676-6878.
Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America’s leading direct marketing companies, and Savings.com, a leading online source for savings. The company’s operations currently include 14 broadcast television stations and one local cable channel, 59 radio stations, seven daily newspapers and more than a dozen non-daily publications, and more than 100 digital services. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 31 million TV viewers, more than 3.5 million print and online newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.
SOURCE Cox Media Group