Smoothie Factory® Celebrates Rapid Growth in 2014
Smoothie and Juice brand Grows by more than 60 percent under BRIX Holdings, LLC
February 26, 2015 // Franchising.com // DALLAS - Smoothie Factory Juice Bar, a leading retailer of real fruit smoothies, fresh cold-squeezed juices, and nutritional products, enjoyed a record year for growth and development in 2014 adding 20 new locations for a total of 52 locations under its new parent company, BRIX Holdings, LLC.
The revitalized Smoothie Factory Juice Bar store concept will open in Tucson, Arizona on March 1 near the University of Arizona and features a comprehensive fresh juice program, and incorporates Red Mango® frozen yogurt. The store is part of a 7-store development plan for Arizona by existing franchisee, John Wilfert.
Much of Smoothie Factory's growth was driven through a cobranding initiative with Red Mango Yogurt Cafe, an award-winning healthy cafe serving world famous Red Mango all natural frozen yogurt. The partnership between the two brands resulted in rapid expansion for Smoothie Factory.
"It was an excellent year for Smoothie Factory," said Chris Pfau, COO of Smoothie Holdings FC, LLC. "Updating the store design, expanding the menu with fresh cold-squeezed juices and leveraging co-branding opportunities with Red Mango has positioned Smoothie Factory for further expansion in 2015."
The company plans to add another 20 to 30 units in 2015 and, for a limited time, is offering zero royalties for six months, a SiteFinderSM guarantee and a $200,000 Super Boost BuyBack offer. Under the SiteFinder guarantee, the company’s real estate team will help identify a franchisee’s location within 12 months or the entire franchise fee may be refunded. Under the Super Boost BuyBack offer, the company will purchase a franchisee’s store for up to $200,000 and may assume the lease if the franchisee is not completely satisfied within the first 6 months of opening. Certain terms and conditions apply for these offers and programs. For more information visit www.smoothiefactory.com/franchise.
About Smoothie Factory
The first Smoothie Factory location opened in Carrollton, Texas in 1996 and was acquired by BRIX Holdings, LLC, an innovative multi-concept franchising company, in 2014. Smoothie Factory Juice Bar has established itself as a leading retailer of real fruit smoothies, fresh juices and nutritional products. Both the domestic and international headquarters of Smoothie Factory are located in Dallas, Texas. The Smoothie Factory Juice Bar brand signifies exceptional products with the highest nutritional values and promotes healthy eating options that fit into its customers’ lifestyles. Smoothie Factory Juice Bar locations also offer popular nutritional supplements to consumers at low costs.
More information about Smoothie Factory Juice Bar opportunities in the US and Canada is available at www.smoothiefactory.com. Franchising information is available at www.smoothiefactoryfranchise.info or 1-877-457-8145.
About BRIX Holdings, LLC
BRIX Holdings, LLC is a Dallas-based multi-brand franchising company specializing in chains with superior products and attractive growth prospects. BRIX Holdings focuses on brands that are both attractive to the rapidly expanding single-unit owner/operator franchise market segment and have the potential to grow into national and international award-winning chains. The current BRIX Holdings portfolio includes the Red Mango Cafe, Smoothie Factory Juice Bar, RedBrick Pizza®, Greenz® and Souper Salad® chains.
SOURCE Smoothie Factory
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