New Sears Hometown Store Opens in Viroqua

Local Retailer Offers Top Brand Home Appliances, Lawn and Garden Equipment, Tools, and More at Guaranteed Lowest Price

VIROQUA, Wis. - March 5, 2015 // GLOBE NEWSWIRE // - Sears Hometown and Outlet Stores, Inc. (Nasdaq:SHOS) opened its newest Wisconsin Sears Hometown Store today within the Nuzum Building Supply and Design Center at 1220 N. Main Street in Viroqua.

The Viroqua location marks the 10th opening of a new Sears Hometown Store this year and the 12th opening of a new store across all of Sears Hometown and Outlet Stores formats. Unlike most retail concepts, Sears Hometown Stores combine the value, selection and services associated with larger retail stores but are owned and operated by a member of the local community.

"We're proud to be able to offer a great Sears customer service team to assist the community in finding the nation's top appliance brands at the lowest possible price by adding Sears Hometown to our existing business," said Jon Zahm, owner of the new Sears Hometown Store. "Viroqua will absolutely benefit from the new Sears. Our in-store kiosks make it simple for customers to price check other retailers and read customer reviews right in the store."

This unique store format allows customers in small communities to have access to the great products and brands usually found only in Sears stores. For instance, the new Sears Hometown Store in Viroqua is the only place in town where customers can find an incredible selection of the top appliance brands such as Kenmore®, Maytag®, KitchenAid®, Whirlpool®, Bosch®, Frigidaire® and GE®, plus a large assortment of lawn and garden equipment, Craftsman® tools and more.

The Viroqua team is excited to provide customers with professional advice, exceptional service and real-time price checks to make sure they receive the guaranteed lowest price. For instance, if a product is not available in-stores, Sears Hometown Store associates can order customers any product from the entire merchandise selection offered by Sears, including fitness equipment, mattresses, electronics, apparel, footwear, jewelry and much more. Customers also have the option to order products online and pick them up in the store without a shipping charge. The Viroqua store also offers Sears Nationwide Service, Parts and Installation.

The Sears Hometown Store in Viroqua can be reached at (608) 638-7327 and is open Monday through Friday from 8 a.m. to 5 p.m. and Saturday from 8 a.m. to 4 p.m. To learn more about Sears Hometown Stores, visit www.searshometownstores.com.

About Sears Hometown and Outlet Stores, Inc.

Sears Hometown and Outlet Stores, Inc. (Nasdaq:SHOS) is a national retailer primarily focused on selling home appliances, lawn and garden equipment, tools and hardware. As of November 1, 2014, Sears Hometown and Outlet Stores, Inc. and its dealers and franchisees operated 1,257 stores across all 50 states as well as in Puerto Rico and Bermuda. In addition to merchandise, Sears Hometown and Outlet Stores, Inc. provide consumers with access to a full suite of services, including home delivery, installation and extended service contracts.

Operating through two segments--the Sears Hometown and Hardware segment and the Sears Outlet segment--Sears Hometown and Outlet Stores, Inc. and its subsidiaries offer franchise and dealership opportunities focused on selling, as applicable, top brand home appliances, hardware, tools, lawn and garden equipment and outlet merchandise. For more information about Sears Hometown & Outlet Stores, Inc., visit www.shos.com. To learn about the opportunity to own and operate a store format, visit www.ownasearsstore.com.

SOURCE Sears Hometown and Outlet Stores, Inc.

Media Contact:

Lauren Underhill
O: 847-945-1300
E: lunderhill@fishmanpr.com

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