DoubleTree by Hilton to Open First Hotel on Spain’s Costa del Sol

DoubleTree by Hilton to Open First Hotel on Spain’s Costa del Sol

DoubleTree by Hilton Resort & Spa Reserva del Higueron Slated for Summer 2015

March 06, 2015 // // MALAGA, Spain and MCLEAN, Va. - Hilton Worldwide has reached an agreement with Reserva del Higuerón Servicios Hoteleros, S.L. which will see it bring its DoubleTree by Hilton brand to the Costa del Sol in Spain. DoubleTree by Hilton Resort & Spa Reserva del Higueron is expected to welcome its first guests in Summer 2015, following conversion under the upscale brand.

Located in the heart of Spain's popular Costa del Sol, and overlooking the bay of Fuengirola, the resort includes 177 guest rooms and suites, and established spa offering a luxury hydro circuit, a wellness center, and other leisure facilities besides multiple sports options. Guests will be able to take their pick from two outdoor pools, a sand sports centre, two tennis courts, 11 padel courts.

Patrick Fitzgibbon, senior vice president, development, Europe & Africa, Hilton Worldwide, said, "Having welcomed its 10 millionth visitor in 2014, leisure tourism is the primary contributor to the Costa del Sol's thriving economy. A culmination of Malaga's 320 days of sunshine each year and cultural significance has driven continuous market demand for upscale hospitality, with the number of hotel travelers increasing by 127% in the last 10 years. Our first DoubleTree by Hilton hotel in Costa del Sol will provide further economic stimulus to the local area."

Guillermo Rodríguez, President, Reserva del Higuerón Servicios Hoteleros, S.L., said: "Partnering with Hilton Worldwide to open the Reserva del Higuerón as DoubleTree by Hilton means guests will enjoy exceptional hospitality when visiting this tranquil and modern resort. Guests will also have the opportunity to savor gastronomic delights by award-winning chef Diego Gallegos when the exclusive Sollo Restaurant opens at the resort in late March."

The Costa del Sol is an established tourism centre, famed for its subtropical climate, beaches and golf courses, which attracts large numbers of leisure visitors from Spain and abroad each year. Malaga airport offers direct flights to destinations across Europe, and is located less than 20 kilometers (barely fifteen minutes) from the resort. DoubleTree by Hilton Resort & Spa Reserva del Higueron joins four DoubleTree by Hilton hotels currently trading in Spain: DoubleTree by Hilton Girona, Alexandra Barcelona - A DoubleTree by Hilton Hotel, DoubleTree by Hilton Hotel & Conference Center La Mola and Doubletree by Hilton Hotel & Spa Emporda.

John Greenleaf, global head, DoubleTree by Hilton, said, "Each DoubleTree by Hilton hotel has its own individuality and the DoubleTree by Hilton Resort & Spa Reserva del Higueron is certainly no exception. Located at the top of the bay of Fuengirola, in the heart of Costa del Sol, one of Europe's most renowned holiday destinations, each guest room will enjoy views of the Mediterranean Sea."

The DoubleTree by Hilton Resort & Spa Reserva del Higueron will provide travelers with more choice and meet the growing demand of full-service quality guest experiences and unsurpassed hospitality. The hotel will offer guests the choice of three restaurants, three bars, flexible meetings and events space, a state-of-the-art gym and activity rooms, and wellness and beauty centre. The infinity bar terrace, located on the hotel's top floor, offers an outstanding infinity pool and sky lounge with panoramic views over the Mediterranean Sea. The development also includes an onsite commercial center providing convenient amenities to hotel guests.

Recognized worldwide for its warm, hospitable service, DoubleTree by Hilton is Hilton Worldwide's fastest growing full service brand, with more than 400 properties in 34 countries and territories.

DoubleTree by Hilton Resort & Spa Reserva del Higueron will be located at Autopista Costa del Sol, salida217, Avenida del Higuerón, nº 48, 29640, Fuengirola, Málaga. Media can access additional information at

About DoubleTree By Hilton

With a fast-growing, global collection of more than 400 upscale hotels in gateway cities, metropolitan areas and vacation destinations across six continents, every little thing we do at DoubleTree by Hilton inspires us to create a rewarding experience for our hotel guests, our Team Members and the communities we proudly serve. Our hospitality begins with a warm chocolate chip cookie welcome upon arrival and continues with the award-winning Hilton HHonors guest loyalty program, an array of fine services and amenities and our longstanding CARE Culture tradition that empowers Team Members to provide the special comforts and acts of kindness that make the traveler feel human again.

To make reservations at any DoubleTree by Hilton hotel, travelers may visit our brand website at Social media users may connect with us at, and For the latest news, story starters and fact sheets about our brand, reporters and bloggers may visit our DoubleTree by Hilton Global Media Center at

About Hilton Worldwide

Hilton Worldwide (NYSE: HLT) is a leading global hospitality company, spanning the lodging sector from luxury and full-service hotels and resorts to extended-stay suites and focused-service hotels. For 95 years, Hilton Worldwide has been dedicated to continuing its tradition of providing exceptional guest experiences. The company's portfolio of twelve world-class global brands is comprised of more than 4,300 managed, franchised, owned and leased hotels and timeshare properties, with more than 715,000 rooms in 94 countries and territories, including Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio - A Collection by Hilton, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton HHonors®. Visit for more information and connect with Hilton Worldwide at,,,, and

SOURCE DoubleTree By Hilton


Christine Miller
Hilton Worldwide - Global
+1 901 374 6462

Tilly Shirlaw
Hilton Worldwide - Europe
+44 207 856 8723



comments powered by Disqus

Franchise News Room »

News By Industry »

Featured Opportunities

Firehouse Subs
We are currently looking for hard-working, dedicated people to become Area Representatives in markets throughout the United States.
Gloria Jean's Coffees
Gloria Jean's is known for its range of boldly flavored coffees and signature beverages. For nearly four decades, we have continued to innovate and...
Signage has never been more important. Right now, businesses are looking for new and better ways to compete.
Denny's is America's largest full-service family restaurant chain, consisting of 168 company-owned units and 1,692 franchised units, with operations...
Launch Trampoline Park
Launch Trampoline Park is an indoor sports and entertainment facility featuring interconnected trampolines that form a giant jumping surface. Our...
Share This Page

Subscribe to Franchising Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.