Orangetheory® Fitness Awards Members More Than $50,000 During National Weight Loss Challenge
Largest Weight Loss Challenge in Brand's History Breaks Records with 37,245 Pounds Lost
March 16, 2015 // Franchising.com // FORT LAUDERDALE, Fla. - Orangetheory® Fitness, the energizing and fast-growing fitness franchise, has announced its most successful National Weight Loss Challenge to date with more than 37,245 pounds lost. Orangetheory Fitness began its National Weight Loss Challenge on January 15, and for six weeks, thousands of members pushed themselves to achieve ultimate results with cash prizes totaling $50,000. Winners were chosen by the highest percentage of weight lost over the six weeks and participated in an initial, mid-point and final weigh in.
The top male and female winners received cash winnings totaling $50,000, with the first place winners taking home $10,000 each. The first place male winner lost more than 60 pounds (23.44 percent) in six weeks, and the top female winner lost more than 31 pounds (23.31 percent). The winners are located across the U.S. and Canada, including Willow Grove, Pa.; Ft. Myers, Fla.; Channelside, Fla.; South Jordan, Utah; Creekside, Canada; Dublin, Ohio; West Windsor, N.J.; Shelton, Conn.; Cooper City, Fla.; and Brookfield, Wis.
"We're thrilled that the 2015 National Weight Loss Challenge was our most successful event to date thanks to the thousands of participants that achieved their desired results," said Dave Long, chief executive officer of Orangetheory Fitness. "It's no secret that hard work leads to success and our members across the nation have certainly exemplified that and proved how effective the Orangetheory Fitness workout really is. Our mission is to help people achieve all of their fitness goals. The people that participated and lost weight in a healthy and safe way during our National Weight Loss Challenge truly represent why we do what we do. Our ongoing desire is to make a positive impact on people's lives everywhere."
Today, Orangetheory Fitness has become one of the world's top fitness franchises, with 200 studios in 28 states, and has expansion plans both in and outside of the United States. In addition to its newest international location in South America, the brand currently has studios in Canada and the U.K. and has signed a master agreement to bring the concept into Australia. The high energy, 60-minute, five-zone heart-rate monitored interval training concept has helped tens of thousands of members lose weight, get toned and meet their overall fitness goals in a short amount of time.
More information about Orangetheory Fitness is available on Orangetheory's website. Follow Orangetheory Fitness on Facebook, Twitter and Instagram for the latest news and trends.
*Editors Note: Images of winners provided upon request.
About Orangetheory® Fitness
Orangetheory® Fitness (www.orangetheoryfitness.com) is a one-of-a-kind, group personal training workout broken into intervals of cardiovascular and strength training. Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory's heart-rate-monitored training is designed to maintain a target zone that stimulates metabolism and increases energy. Led by skilled personal trainers, participants use a variety of equipment including treadmills, rowing machines, TRX® suspension training and free weights, burning an average of 900 calories including after-burn. The result is the Orange Effect – more energy, visible toning and extra calorie burn for up to 36 hours post-workout. Orangetheory Fitness was recently ranked #399 in Inc. magazine's Fastest Growing Private Companies List and #462 in Entrepreneur's 2015 Franchise 500® list of the top franchises in the world. Visit www.otffranchise.com for area developer and franchise opportunities.
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