Carvel Celebrates Free Cone Day April 30

Guests Invited to Try Carvel…America’s Freshest Ice Cream for Free and Help Raise Money for the American Red Cross

April 23, 2015 // Franchising.com // ATLANTA - Carvel … America’s Freshest Ice Cream®, is celebrating Free Cone Day Thursday, April 30 from 3-8 p.m. Participating Carvel® shoppes will treat guests to a free junior cone filled with their choice of freshly made vanilla, chocolate or the limited-time soft ice cream made with Ferrero’s Nutella® hazelnut spread.

In addition to enjoying free soft ice cream, guests are encouraged to help raise money for the American Red Cross on Free Cone Day. Throughout the day, Carvel will offer a $2 coupon book worth more than $20 in savings. All proceeds from sales of the coupon books will go toward a $20,000 donation to support the organization’s disaster relief efforts. This year, Carvel will surpass $125,000 in total contributions to the American Red Cross since 2012.

“Free Cone Day is always an exciting time but this year is extra special because guests can try our wildly popular soft ice cream made with Nutella® – absolutely free,” said Carvel President Scott Colwell. “We hope everyone visits their nearest participating Carvel shoppe to enjoy our delicious ice cream and help us support the American Red Cross.”

Until May 31, guests can try a variety of ice cream treats that feature Nutella® including an all-new Thick Shake, hand-scooped ice cream and a Sundae Dasher™ with Chocolate Crunchies.

As the first retail ice cream franchise in the country, Carvel has become one of the most recognized names in the ice cream industry. Since its founding in 1934, the brand has expanded its menu to include an extensive line of hand dipped and soft ice cream, take-home novelty treats and premium ice cream cakes. All Carvel treats are handcrafted at local Carvel shoppes daily and are made with only authentic soft ice cream.

For more information or to find the nearest Carvel shoppe, visit www.carvel.com.

About Carvel Ice Cream

The United States’ first retail ice cream franchise, Carvel® Ice Cream has become one of the best-loved and most recognized names in its industry. The company is a leading provider of premium soft ice cream and hand dipped ice cream products, as well as uniquely shaped ice cream cakes, including its signature Fudgie the Whale® and Cookie Puss® cakes. Atlanta-based Carvel currently operates over 400 franchised and food service locations. Visit www.carvel.com for more information, follow us on Twitter @CarvelIceCream of become a fan at http://facebook.com/CarvelIceCream

About FOCUS Brands Inc.

Atlanta-based FOCUS Brands Inc. is the franchisor and operator of over 4,000 ice cream shoppes, bakeries, restaurants and cafes in the United States, the District of Columbia, Puerto Rico and 60 foreign countries under the brand names Carvel®, Cinnabon®, Schlotzsky’s®, Moe’s Southwest Grill®, Auntie Anne’s® and McAlister’s Deli®, as well as Seattle’s Best Coffee® on certain military bases and in certain international markets. Please visit www.focusbrands.com to learn more.

About Nutella® Hazelnut Spread

Nutella® hazelnut spread was originally introduced by Ferrero in Italy in the 1960's and first imported to the U.S. over 25 years ago. The popularity of Nutella® has grown steadily over the years, and it is the number one selling branded hazelnut spread in America.

People of all ages enjoy Nutella®, which gets its unique taste from ingredients like roasted hazelnuts, skim milk and cocoa. In addition, Nutella® is gluten free and has no artificial colors or preservatives. It can be found in grocery stores, warehouse clubs and mass merchandisers, and is generally found near the peanut butter and sweet spreads section.

Nutella® celebrated its 50th Anniversary in 2014. As part of the celebration, the Nutella® “Spread the Happy” Truck Tour visited 16 cities in the U.S. last year. For more information, go to nutellausa.tumblr.com.

SOURCE Carvel Ice Cream

Contact:

Melissa Smith
E: melissasmith@focusbrands.com
P: 404-705-4449

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