CENTURY 21 Real Estate Introduces Self-Study Business Courses That Take Learning To A New Interactive Level

C21 System to Leverage Cutting-Edge SaaS Platform from Udemy for Business

MADISON, N.J. - May 27, 2015 // PRNewswire // - CENTURY 21® Real Estate, the iconic brand and franchisor with the largest global network in the residential real estate industry including approximately 6,900 independent offices worldwide, announced today that it is bringing to market two new business self-study courses that take online learning to a new, interactive level. C21® University students are able to access these courses on any device, and at a time and place convenient to their schedules. Additionally, they will be able to participate in discussions with other peers and have instructors/coaches curate additional content based on their collective comments and questions as they progress through multi-week courses.

To enable this shift to just-in-time learning, David Birnbaum, vice president, learning, Century 21 Real Estate LLC, noted that the brand is adapting courses to the Udemy for Business platform.

"Udemy for Business helps enable C21 University to move from traditional just-in-case learning, which is a content-centric, one-size-fits-all model that dominated learning for many years, to just-in-time learning which is learner-centric, where they access content when, where, and how they need it, to the future of just-for-me learning, a business-centric, adaptive, personalized experience with no-fee C21 University instructors and coaches," Birnbaum noted.

Delivered under the auspices of C21 UniversitySM, initially two new proprietary courses will be powered by Udemy for Business, a recognized leader in on-demand, online learning solutions. The focus of the first course launched in April, (Recruit-2U) is to help C21® affiliated brokers and office managers attract and retain sales associates. It is a 9-week blended program with the goal to develop a consistent and systematic process they can manage every day. The second course, (Self-Paced Create21), is expected to launch in July. This 4-week program's objective is to provide new-to-the-business sales associates with the tools, expertise and confidence needed to achieve immediate and sustainable production as they build their own successful real estate sales business with the CENTURY 21® System. It is a self-paced, alternative to CREATE 21®, the brand's successful live course for new sales associates.

"We are pleased to collaborate with and bring value to a forward-thinking company like CENTURY 21 Real Estate," said Paul Sebastien, vice president and general manager at Udemy for Business. "CENTURY 21 Real Estate is a pioneer in real estate education, and Udemy is proud to work together with C21 to help enhance its learning programs."

The mission of C21 University is to deliver a comprehensive education program – both online and in-person instruction -- to ensure all affiliates have access to resources they need to stay competitive. Udemy for Business is designed to offer relevant, on-demand skills training anytime, anywhere.

About Century 21 Real Estate LLC

Century 21 Real Estate LLC (CENTURY21.com) is comprised of approximately 6,900 independently owned and operated franchised broker offices in 78 countries and territories worldwide with more than 100,000 independent sales professionals. The CENTURY 21 System provides brand marks, marketing, communications and innovative technology solutions that help enable its franchisees and their independent sales associates to attract and engage prospects, nurture customers, and deliver a positive real estate transaction experience.

CENTURY 21 Real Estate was ranked highest in overall customer satisfaction by the J.D. Power 2014 Home Buyer/Seller Satisfaction StudySM. Specifically, CENTURY 21 Real Estate swept the awards by receiving the highest ranking among national real estate companies across all four customer satisfaction segments in the study, including: First-Time Home-Buyer Satisfaction, Repeat Home-Buyer Satisfaction, First-Time Home-Seller Satisfaction and Repeat Home-Seller Satisfaction.

The CENTURY 21 brand, as identified by consumers from a list of real estate agencies in the Millward Brown 2014 Ad Tracking Study, is the most recognized brand name in real estate, and the industry leader in brand awareness – a position it has held since 1999.

The CENTURY 21 Real Estate national website -- century21.com – was the number one "most visited" real estate franchise website, attracting more unique visitors than any other real estate franchise brand site, in the years 2013 and 2014, respectively, according to comScore, Inc., a global leader in digital measurement and analytics.

C21® System members are active members of the communities in which they live and work, having raised over $111 million in total contributions to Easter Seals since 1979.

To find answers to your real estate questions, please visit the website that best meets your needs: century21.com, century21Global.com, commercial.century21.com, century21.com/finehomes, and century21espanol.com.

Century 21 Real Estate LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services.

© 2015 Century 21 Real Estate LLC. All Rights Reserved. CENTURY 21®, the
CENTURY 21 Logo are registered service marks owned by Century 21 Real Estate LLC. Century 21 Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated.

SOURCE Century 21 Real Estate LLC

Media Contact:

Peter Mosca
Century 21 Real Estate LLC
Ph: 973.407.5180
E-mail: peter.mosca@century21.com



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