July 13, 2015 // Franchising.com // Based in southeast Ontario, Canada, PigOut Catering, has made a name for itself throughout the better part of the past decade for its unique approach to event catering. With a striking pig roaster as the central focal point to the fine-dining events it caters, Pig Out has set its sights on the United States to expand the impressive concept even further. Originating in St. Catharine’s, Ontario, the catering brand initially began its growth locally in Canada, and now has launched a strategic franchising plan to penetrate the massive U.S. event catering market.
Poised at the onset of franchising to target lucrative markets in Texas and Florida with its one-of-a-kind look, taste and feel, PigOut’s momentum since launching eight years ago has ignited the brand’s growth strategy. Currently, there are seven sought-after mobile unit licensed operators throughout Canada who are growing their revenues by double-digit percentage points annually – some at a rate of 40 percent.
To tout these unique service and performance differentiators, the brand recently made its American debut at the Texas Restaurant Association’s Marketplace show in Dallas this past June, bringing its signature WOW factor to the heavily trafficked gathering.
“The time is now to target and accelerate growth in the United States. Since launching and seeing tremendous growth in Canada, we are excited to sweep America off its feet with our non-traditional approach to catering,” said Anne Dickson, co-owner of PigOut Catering and a seasoned hospitality executive. “Whether it is a wedding, festival or corporate event, we want to be a part of it from start to finish and blow away our guests with an unforgettable catering experience. We have a proven track record in Canada and are ready to bring the same energy to the United States.”
For more information on PigOut’s innovative franchise concept and opportunities to invest in and operate the business in the United States, visit www.pigout.catering/franchise.