July 24, 2015 // Franchising.com // EL PASO, Tex. – Menchie’s, the friendliest place on earth with a mission to make every guest smile, has opened its newest store in El Paso, TX at 10771 Gateway South Blvd., Building N Suite 101, El Paso, TX 79934. Offering high quality, delicious self-serve frozen yogurt, Menchie’s is sure to become an El Paso favorite!
To celebrate the opening, Menchie’s will spread smiles with a seven-day grand opening celebration from Friday, July 24 to Thursday, July 30 packed with free giveaways including t-shirts, Menchie’s merchandise, family-friendly activities and free servings of its best-in-class frozen yogurt.
“Four years ago, my family opened the first Menchie’s store in El Paso with the goal of bringing different generations of families together for an enjoyable experience,” said franchisee, Jaya Vaswani. “The opening of our fourth Menchie’s location exemplifies the dedication we have in spreading smiles in our tight-knit community.”
The new self-serve store offers an unparalleled experience that is welcoming, fun and interactive, with arts and crafts for kids, enjoyable music and indoor/outdoor seating areas where friends and family gather. Guests can choose from a variety of rotating yogurt flavors and delicious toppings for unlimited combinations, ensuring happiness in every cup.
Menchie’s is also committed to giving back to each community it serves. Stores partner with local schools in fundraising activities and education incentive programs. Each Menchie’s store donates thousands of dollars in cash and products annually to local schools to support student programs.
The company is a world leader in ensuring best-in-class products, and considers itself the ambassador of frozen yogurt quality worldwide. Menchie’s ensures that only the highest quality milk and flavors are used to make its frozen yogurt. The proprietary collection is made from the milk of “smiley” California cows, which have not been treated with artificial growth hormones (rBST). Menchie’s frozen yogurt contains live and active cultures and has received the Live and Active Culture (LAC) seal indicating its endorsement by the National Yogurt Association.
Menchie’s El Paso is located at 10771 Gateway South Blvd., Building N Suite 101, El Paso, TX 79934 and is open Sunday through Thursday from 11 a.m. to 10 p.m. and Friday through Saturday from 11 a.m. to 11 p.m. For more information, please visit www.menchies.com. Like Menchie’s on Facebook at www.Facebook.com/MyMenchies or follow on Instagram at www.Instagram.com/MyMenchies and on Twitter at www.Twitter.com/MyMenchies.
The full schedule of the seven-day grand opening celebration is as follows:
Day: Friday, July 24
Time: 11 a.m. to 11 p.m.
Details: Ribbon cutting with the Mayor of El Paso, FREE frozen yogurt*, free goodie bags**, free pictures with Mr. Photobooth, magic show, balloon twisting and face painting (3 p.m. to 6 p.m.)
*One 15oz cup per guest
**First 25 guests
Day: Saturday, July 25
Time: 12 p.m. to 3 p.m.
Details: Free frozen yogurt to military and veterans (with valid I.D.), free plushie doll*, magic show, balloon twisting and face painting
*First 25 guests
Day: Sunday, July 26
Time: 2 p.m. to 5 p.m.
Details: Free color-in t-shirts for kids*, magic show, balloon twisting and face painting
*While supplies last
Day: Monday, July 27
Time: 5 p.m. to 6 p.m.
Details: $5 yumm hour fill up your cup for $5*
*One cup per guest (excludes waffle bowl)
Day: Tuesday, July 28
Time: 3 p.m.
Details: Free dodge balls*
*First 25 guests
Day: Wednesday, July 29
Time: 12 p.m. to 2 p.m.
Details: Half-off lunch time yumm*
*Half off your frozen yogurt purchase
Day: Thursday, July 30
Time: 8 p.m. to Close
Details: Date night buy one get one free*
*One per guest
Menchie’s creates lasting memories by creating an unparalleled guest experience with a mission to make every guest smile. Menchie’s is a world-leader of ensuring best-in-class products and is the ambassador of frozen yogurt quality worldwide. With over 500 stores, the franchise has locations open in the United States, Canada, China, Japan, United Arab Emirates, Saudi Arabia, India, and more. Menchie’s expects to celebrate 600 stores in 2015. Guaranteeing happiness in every cup, the brand offers guests premium rotating yogurt flavors and delicious toppings for unlimited combinations in every bite. The proprietary collection is made from the milk of “smiley” California cows, which have not been treated with artificial growth hormones (rBST). Menchie’s frozen yogurt contains live and active cultures and has received the Live and Active Culture (LAC) seal indicating its endorsement by the National Yogurt Association.