Smashburger® Launches Updated Kids Meal Offering with Better-for-You Options
Grilled Chicken Strips and Musselman’s® Unsweetened Squeezable Applesauce Now Available Nationwide
DENVER - August 25, 2015 - (BUSINESS WIRE) - Smashburger, the fastest growing better burger restaurant known for smashed-to-order burgers is introducing new, better-for-you options to its Kids Meal Menu. Seared and seasoned to perfection in Smashburger’s own kitchens, new Grilled Chicken Strips are 100% premium all-white meat with no artificial flavors or fillers, making them a delicious option for kids. Smashburger’s newest side option, Musselman’s Unsweetened Squeezables, is a single-serve applesauce in a re-closable pouch with no added sugar or sodium.
“These additions are a result of our core consumers asking for more Kids Meal options. We pride ourselves on having an innovative menu that is constantly evolving, so we’re extremely excited to see how our fans like our new better-for-you kids meal options.”
“We’re thrilled to introduce new better-for-you items to our Kids Meal Menu,” said Tom Ryan, Co-Founder and Chief Concept Officer for Smashburger. “These additions are a result of our core consumers asking for more Kids Meal options. We pride ourselves on having an innovative menu that is constantly evolving, so we’re extremely excited to see how our fans like our new better-for-you kids meal options.”
Kids can enjoy an entrée, side and drink for a total of $5.49 at participating Smashburger restaurants nationwide. In addition to our new options, Smashburger’s Kids Meals provide numerous entrée choices such as a Kids Smash™, which is a juicy, smashed-to-order burger made with 100% Certified Angus Beef®, topped with American cheese and sandwiched between an egg bun, Crispy Chicken Strips, an All-Beef Hot Dog, Grilled Cheese and the new Grilled Chicken Strips. Side options now include fries or Musselman’s® Unsweetened Squeezables Applesauce.
Guests can round out their meal with one of three drink options, including Organic HONEST Kids® Juice, Horizon Milk® or a fountain drink. An organic beverage, Organic HONEST Kids® Juice is sweetened only with fruit juice and contains half the sugar of leading kids juice drinks. Horizon Milk, another organic beverage is another great better-for-you choice.
For additional information on Smashburger’s updated kids meal menu, nutritional information about all of our menu items, or to find a restaurant near you, please visit Smashburger.com, or follow Smashburger on Facebook, Twitter, or Instagram. Smashburger also invites guests to join the SmashClub to receive news, offers, and updates on their newest products and offerings.
Smashburger is a leading fast casual “better burger” restaurant known for its fresh never frozen, 100% Certified Angus Beef® burgers that are smashed on the grill to sear in the juices, creating an upscale quality burger packed with flavor and served at a great value. In addition to burgers, Smashburger offers grilled or crispy chicken sandwiches, fresh salads, signature side items such as Haystack onions and Veggie Frites, and hand-spun Haagen-Dazs® shakes. On each market menu, Smashburger offers locally inspired items like the regional burger, as well as regional sides and local craft beer. Smashburger began in 2007 with the vision of Rick Schaden and funding by Consumer Capital Partners—the private equity firm that Rick and his father Richard own. There are currently 325 corporate and franchise restaurants operating in 34 states and seven countries. To learn more, visit www.smashburger.com.
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