Auntie Anne's Rolls Out Pumpkin Spice Nuggets
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Auntie Anne's Rolls Out Pumpkin Spice Nuggets

New Autumn Flavor Available for Limited-Time Only

September 08, 2015 // Franchising.com // LANCASTER, Pa. - Auntie Anne's, the world's largest soft pretzel franchise, is kicking off the fall season by announcing the introduction of a new autumn flavor to its pretzel line-up: Pumpkin Spice Nuggets.

A special blend of spices top freshly baked pretzel nuggets to create this limited-time offering, available now through October 31, 2015. The new Pumpkin Spice Pretzel Nuggets pair perfectly with Auntie Anne's cream cheese or sweet glaze dips.

"Pumpkin is a beloved fall flavor and we're excited to offer our guests a unique and fresh take on everyone's favorite autumn treat," said Heather Neary, Vice President of Global Marketing for Auntie Anne's. "The combination of a freshly baked Auntie Anne's pretzel and pumpkin creates a delicious and portable snack that can be enjoyed while shopping or traveling."

The Pumpkin Spice topping can also be enjoyed on Auntie Anne's Original Pretzel. The new fall product won't be the only addition to the menu this fall. Select Auntie Anne's stores will introduce a Pumpkin Smoothie, also available through October 31, to continue the fall fun.

The purchase of this new item, along with all menu items, will allow guests to earn points towards the redemption of free pretzels and signature Auntie Anne's items through the My Pretzel Perks app. The My Pretzel Perks app is available for download for free in Apple's App Store and Android's Google Play Store. The app allows users to accumulate points for every $1 spent at any Auntie Anne's location. My Pretzel Perks loyalty members also receive free pretzels on their birthday and exclusive information about fresh, new products.

About Auntie Anne's

Known for its freshly baked soft pretzel products and signature old-fashioned lemonade, Auntie Anne's can be found in more than 1,500 locations around the world. From malls and outlet centers, to non-traditional spaces including universities, airports, and amusement parks, the world's largest soft pretzel franchise has been rolling and twisting since 1988. In addition, it has extended the brand onto retailers' shelves and also serves as a distributor for fundraising products. Available at select retailers nationwide, pretzel fans can enjoy Auntie Anne's prepare-at-home products, from frozen Classic and Cinnamon Sugar Soft Pretzels and Pretzel Nuggets, to frozen Pretzel Dogs and Pretzel Pocket Sandwiches, to a versatile Pretzel Baking Kit. For more information, visit Auntie Anne's website, Facebook page, Twitter or YouTube account.

About FOCUS Brands, Inc.

Atlanta-based FOCUS Brands Inc. is the franchisor and operator of over 4,000 ice cream shoppes, bakeries, restaurants and cafes in the United States, the District of Columbia, Puerto Rico and 60 foreign countries under the brand names Carvel®, Cinnabon®, Schlotzsky's®, Moe's Southwest Grill®, Auntie Anne's® and McAlister's Deli®, as well as Seattle's Best Coffee® on certain military bases and in certain international markets. Please visit www.focusbrands.com to learn more.

SOURCE Auntie Anne's

Media Contact:

Ashley Aberbach
Account Supervisor
212 715 152
Ashley.Aberbach@finnpartners.com

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