Century 21 Real Estate Sweeps Customer Satisfaction Rankings In J.D. Power Home Buyer/Seller Study Two Years In A Row

Recognized as Highest-Ranked Brand Across all Four Customer Satisfaction Segments: First-Time Home-Buyer Satisfaction, Repeat Home-Buyer Satisfaction, First-Time Home-Seller Satisfaction and Repeat Home-Seller Satisfaction

September 15, 2015 // Franchising.com // MADISON, N.J. - Century 21 Real Estate LLC, the iconic brand and franchisor with the largest global network in the residential real estate industry including approximately 6,900 independent offices worldwide, today announced that it received four industry-leading customer satisfaction awards in the annual J.D. Power 2015 Home Buyer/Seller Satisfaction StudySM. Specifically, the Century 21 brand swept the awards for the second year in a row by receiving the highest ranking among national real estate firms across all four customer satisfaction segments in the study, including: First-Time Home-Buyer Satisfaction, Repeat Home-Buyer Satisfaction, First-Time Home-Seller Satisfaction and Repeat Home-Seller Satisfaction.

“This recognition demonstrates that consistency of service is in the DNA of our affiliated broker and agent network and it is a key differentiator when working with a Century 21® professional,” said Rick Davidson, president and chief executive officer of Century 21 Real Estate LLC. “As a leading global franchisor, we are not only selective about the independent companies and sales professionals who affiliate with us but we also emphasize the importance of building trusted bonds with consumers who visit a Century 21® office online or in person. Our focus is on depth, not breadth, when it comes to growing our iconic brand throughout the global marketplace.”

The J.D. Power Home Buyer/Seller Satisfaction Study, now in its eighth year, measures customer satisfaction among first-time and repeat home buyers and sellers with the nation’s largest real estate companies. Overall satisfaction is measured across four factors of the home-buying experience: agent/salesperson; real estate office; closing process; and variety of additional services. For satisfaction in the home-selling experience, the same four factors are evaluated plus a fifth factor, marketing.

“We are proud of our franchisees and their office-by-office commitment to maintaining such levels of professionalism, honesty, integrity, and the highest standards of quality service,” added Davidson. “The J.D. Power award validates the influence and impact our System members are having every day on behalf of real estate consumers in the local markets they serve. Providing stellar service and helping to deliver on the American dream of homeownership is what we do.”

Century 21 Real Estate has numerous websites to help answer specific consumer needs. They are:

  • Century21.com
  • Century21Global.com
  • commercial.Century21.com
  • Century21.com/finehomes, and
  • Century21espanol.com.

About the 2015 J.D. Power Home Buyer/Seller Satisfaction Study

The 2015 J.D. Power Home Buyer/Seller Satisfaction Study includes 6,059 evaluations from 5,066 customers who bought and/or sold a home between March 2014 and April 2015. The study was fielded in February through April 2015. For more information about J.D. Power solutions for the home improvement industry, visit http://www.jdpower.com/industry/home-improvement.

Headquartered in Westlake Village, Calif., J.D. Power is a global marketing information services company providing performance improvement, social media and customer satisfaction insights and solutions. The company’s quality and satisfaction measurements are based on responses from millions of consumers annually. Headquartered in Westlake Village, Calif., J.D. Power has offices in North/South America, Europe and Asia Pacific. For more information on car reviews and ratings, car insurance, health insurance, cell phone ratings, and more, please visit ratings.jdpower.com. J.D. Power is a business unit of McGraw Hill Financial.

About Century 21 Real Estate LLC

Century 21 Real Estate LLC (Century21.com) is comprised of approximately 6,900 independently owned and operated franchised broker offices in 78 countries and territories worldwide with more than 100,000 independent sales professionals.

Century 21 Real Estate LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services.

© 2015 Century 21 Real Estate LLC. All Rights Reserved. Century 21®, the Century 21 Logo are registered service marks owned by Century 21 Real Estate LLC. Century 21 Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated.

SOURCE Century 21

Media Contact:

Bethany Ciampa
bciampa@MullenLowe.com

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