Togo's Unveils the New Boom Boom Pastrami Sandwich
"West Coast Original" gives its world-famous pastrami a BOOM with special spicy sauce from Ken's Foods
SAN JOSE, Calif. - Sept. 23, 2015 // PRNewswire // - As temperatures start to cool down for fall, Togo's Eateries, Inc., a "West Coast Original" since 1971, heats things up with the launch of their new Boom Boom Pastrami Sandwich. This new sandwich launched today marries Togo's premium hand sliced pastrami with special Boom Boom Sauce from Ken's Foods, a creamy blend of fiery chili peppers with a hint of garlic. The Boom Boom Pastrami comes with melted pepper jack cheese, and pepperoncinis, all toasted on Classic White bread.
"Americans are all about spicy foods, so we created the Boom Boom Pastrami to kick up the heat on our best-selling sandwich," said Renae Scott, Chief Marketing Officer at Togo's. "When we tested it with Togo's fans during July, they gave it the best ratings we have ever received on a new sandwich. Spicy food fanatics are going to fall in love with the Boom Boom Pastrami."
The Boom Boom Pastrami continues Togo's tradition of big, fresh and meaty sandwiches. Layered with premium, hand-sliced pastrami, every Boom Boom Pastrami sandwich can be personalized with Togo's one-on-one, deli-style service. Togo's will also offer a chicken version of the Boom Boom sandwich, and guests may add Boom Boom Sauce to any sandwich to kick up the flavor.
The Boom Boom Pastrami Sandwich is now available at over 250 Togo's restaurants across the American West. Find your nearest Togo's at www.togos.com.
Boom Boom Sauce© is a proprietary sauce by Ken's Foods.
About Togo's Eateries, Inc.
Togo's was founded in 1971 by a young college student with a large appetite and little money looking to make sandwiches the way he liked them — big, fresh and meaty. Keeping in the spirit of the original, Togo's products are still made with only the highest quality ingredients; including fresh-baked Artisan breads, hand sliced premium pastrami, turkey and roast beef, as well as California avocados and cheeses. Togo's proprietary brand of old-fashioned Pastrami, 98 percent fat-free slow-roasted turkey, and Togo's homemade chicken and tuna salad set the brand apart from other sandwich shops. With more than 325 locations open and under development throughout the West, Togo's is a franchise-based business that offers online ordering and catering services. For more information call 1.877.718.6467 or visit http://www.togosfranchise.com. For general information on Togo's Eateries Inc., please visit http://www.togos.com.
SOURCE Togo’s Eateries, Inc.