European Wax Center Opens First Michigan Location With VIP Red Carpet Party

Special Complimentary Offer for First-Time Guests

CANTON, MI - (Marketwired - Oct 14, 2015) - European Wax Center (EWC), national leader in the beauty and waxing industry, recently opened its first Michigan location at 41804 Ford Road in Canton. The Center's opening included a VIP Red Carpet party and ribbon cutting in partnership with the Canton Chamber of Commerce.

Guests enjoyed complimentary refreshments from neighbors, Jimmy John's and Chili's, and indulged in free wax services. Radio personality Julia of 98.7 AMP Radio also enjoyed complimentary services while visiting with her street team during their AMP takeover which provided guests with giveaways and prizes.

During the grand opening event, Shehzad Khan, Michigan regional developer and Marci Karp, Michigan regional development manager, made a special presentation of 250 dollars and EWC gift cards to First Step, a non-profit organization in Wayne County that provides programs and services to help prevent domestic and sexual violence.

"We are honored to receive European Wax Center's generous contribution along with its commitment to help others our community," said Theresa Bizoe, associate director of First Step.

EWC's well-trained staff provides healthy body waxing and skin care services for women and men in full-privacy wax suites within a professional environment. The Center also offers a complete line of luxurious and affordable products that are specially designed for everyone's regular skincare routine.

"We appreciate the warm welcome we've received in Canton and look forward to expanding our services to other communities throughout Michigan," said Karp.

EWC in Canton is open from 8 a.m. to 8 p.m. Monday through Friday, 8:30 a.m. to 6 p.m. on Saturday, and 9 a.m. to 6 p.m. on Sunday. To schedule an appointment, please call 734-655-0856 or make a reservation online at WaxCenter.com/reservations. Walk-ins are also welcome.

First-time guests to EWC in Canton are eligible to receive their first wax service free upon presentation of a state of Michigan photo ID. Women may choose from a complimentary eyebrow, underarm or bikini line waxing, while men can choose from eyebrow, nose or ears.

European Wax Center is one of the fastest-growing beauty brands in America, experiencing tremendous growth in the past five years and expanding from six to more than 600 locations.

About European Wax Center

European Wax Center was founded by siblings David Coba and Josh Coba in 2004, and is now recognized as a leader in comfortable and healthy body waxing that results in beautiful skin. The Cobas developed the ultimate wax experience featuring the all-natural COMFORT WAX™ developed in Europe and the 4 Steps to Gorgeous™ process -- Cleanse, Prepare, Wax, Rejuvenate. EWC features include a pampering and professional environment, full-privacy Wax Suites, and exceptional service exclusively for EWC guests. Now, luxurious waxing and products can be incorporated into everyone's regular skincare regimen. For more information about European Wax Center or to inquire about franchise ownership, visit www.waxcenter.com. Like us on Facebook at http://www.facebook.com/EuropeanWax and follow us on Twitter @European Wax.

SOURCE European Wax Center

Media Contacts:

Marci Karp
Michigan Regional Development Manager
EWC Michigan, Inc.
734-552-3731

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