New DQ® Restaurant Opens in Mission

New restaurant serves up Dairy Queen® iconic soft-serve treats, flavorful foods and Orange Julius® offerings.

December 15, 2015 // Franchising.com // Mission, Texas – The Dairy Queen® system is pleased to announce the opening of the newest Texas DQ® Restaurant located at 400 N Shary Road in Mission. The 3,100 square-foot restaurant can seat 76 guests and offers a convenient drive-thru window. The new restaurant also will contribute to the state’s restaurant sales, which according to the National Restaurant Association are projected to increase by 4.7 percent this year.

“We are excited to open a DQ® Restaurant in Mission and welcome the community in to enjoy our full menu of Texas Country Foods®, cool treats and Orange Julius® Premium Fruit Smoothies and Julius Original drinks,” said restaurant operator Robert L. Lozano. “This new restaurant is sure to become a place where fans can relax and share a great meal and one of a kind soft serve treats.”

The menu at the Mission DQ restaurant features the quarter- and half-pound Hungr-Buster® Burger made to order with premium flavor options, as well as other delicious and unique food items, including Texas T-Brand Tacos®, Grilled and Crispy Chick'n Sandwiches, Steak Sandwiches and the Chick’n Strip or Steak Finger Country Basket®, which also are available for either lunch or dinner.

The restaurant also features treat favorites such as the iconic Blizzard® Treats, DQ Cakes and a wide variety of other soft-serve items, as well as the full line of Orange Julius fruit-blended beverages. All Orange Julius Premium Fruit Smoothies and Julius Original drinks are available in six flavors including Orange, Strawberry, Strawberry Banana, Tripleberry®, Mango Pineapple and Piña Colada. Orange Julius Premium Fruit Smoothies are fresh-blended to order with real fruit and low-fat yogurt.

For more information about the Dairy Queen system, visit DairyQueen.com. Connect with the DQ system on Twitter using #LOVEmyDQ and follow the system at twitter.com/dairyqueen. Visit the DQ Facebook fan page, which has more than 10.2 million friends, and become a friend at facebook.com/dairyqueen.

Mission DQ Restaurant at a glance:

Address: 400 N Shary Road, Mission, TX 78572

Phone: 956-283-5321

Employees: 50 plus on a continuous basis

Square Footage: 3,100 square feet

Number of Seats: 76

Hours of Operation: The new restaurant serves lunch and dinner:

  • Sunday through Thursday: 10:30 a.m. to 11 p.m.
  • Friday through Saturday: 10 a.m. to Midnight

About IDQ

International Dairy Queen Inc., (IDQ), based in Minneapolis, Minnesota, is the parent company of American Dairy Queen Corporation. Through its subsidiaries, IDQ develops, licenses and services a system of more than 6,600 locations in the United States, Canada and 28 other countries. IDQ is a subsidiary of Berkshire Hathaway Inc. (Berkshire) which is led by Warren Buffett, the legendary investor and CEO of Berkshire. For more information visit DairyQueen.com.

SOURCE International Dairy Queen Inc.

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