Marco’s Pizza President/COO Conducts Covert Company Mission on CBS Hit Series Undercover Boss
New Episode of Emmy Award-Winning CBS Reality Series to Air 8 pm EST, Friday January 29, 2016
January 15, 2016 // Franchising.com // TOLEDO, Ohio – Marco’s Pizza, the nation’s fastest-growing pizza franchise with nearly 700 locations in 35 states, the Bahamas, Puerto Rico and India, announced today that President and Chief Operating Officer Bryon Stephens will be featured on CBS’ award-winning series UNDERCOVER BOSS. Stephens’ undercover experience – which he described as “eye-opening” – provided new insights that resulted in meaningful changes for the brand and its employees.
The Marco’s Pizza episode will air on the CBS Television Network at 8 pm/7c, Friday, January 29. During the episode, Marco’s Pizza will be hosting a live chat on Twitter via @MarcosPizza and will respond in real-time to any conversations using #UndercoverBoss. In addition, starting January 21, 2016 until the airing of the episode, Marco’s Pizza locations will offer an “Undercover Deal” in which consumers can join the Marco’s Pizza e-club to unlock a secret promotion.
“Our mission is for Marco’s Pizza to be the pizza of choice, the employer of choice and the business partner of choice,” Stephens said. “Everything we do revolves around that mission. Being on UNDERCOVER BOSS provided a golden opportunity to get an inside look from the perspective of the employee, the franchisee and the customer. The discoveries I made during the journey were eye-opening.”
Marco’s Pizza, the only franchise pizza brand in America founded by a native Italian, added 113 new locations in 2015 alone. On average, one new Marco’s Pizza opens every third day, setting the company on track to have 1,000 locations open and operating by the end of 2017.
On the episode, Stephens, inconspicuously disguised as a bearded, middle-aged man named “Jay” trying to map out his future career, worked as a Marco’s pizza delivery driver, cashier, pizza maker, and even loading trucks late-night at the company’s distribution center in Toledo, OH. Along the way, he gets a first-hand look at the business model’s strengths and flaws, as well as the personal and professional struggles of employees and franchisees.
As a result of the Undercover Boss journey, Stephens’ instituted new policies at the company, including a requirement that all corporate office staff work at least one day a year at a Marco’s store to keep in touch with what it’s like to be a front-line employee.
UNDERCOVER BOSS is a two-time Emmy Award-winning reality series that follows high-level executives as they slip anonymously into the rank-and-file of their own organizations. Each week, a different leader will sacrifice the comfort of their corner office for an undercover mission to examine the inner workings of their operation.
"We are opening new stores at a fast pace,” Stephens said. “Going undercover afforded me the unprecedented opportunity to expose issues and address them so that we can continue to grow – smart. I also came away from this journey with an indelible sense of pride for our employees on the front lines. When it boils down to it, it’s about our product and the hardworking people behind it.”
About Marco’s Pizza
Headquartered in Toledo, Ohio, Marco’s Pizza is the fastest-growing pizza company in the United States (based on the number of stores signed into development since 2007). Marco’s was founded in 1978 by Italian born, Pasquale (“Pat”) Giammarco and thrives by making Italian Pizza with fresh ingredients. The company has grown from its roots as a beloved Ohio brand to operate more than 650 stores in 35 states, the Bahamas, Puerto Rico and India. To inquire about franchise opportunities with Marco’s Pizza visit marcosfranchising.com.
SOURCE Marco’s Pizza
Fishman Public Relations