Iconic American quick-service restaurant brand continues impressive global expansion with successful back-to-back openings in two new major markets - Australia and Japan – with other new countries on the horizon
CARPINTERIA, Calif. - March 14, 2016 - (BUSINESS WIRE) - CKE Restaurants Holdings, Inc. (“CKE”), parent company of Carl’s Jr.® and Hardee’s®, is proud to announce that it opened its 700th international restaurant in Christchurch, New Zealand last week. Operated by franchisee, Restaurant Brands New Zealand, this 700th restaurant follows the company’s successful back-to-back openings in both Australia in February and Japan in March. CKE is on track to continue its impressive global expansion with new market entries slated for Kenya later this month, Cambodia in the summer and both Nicaragua and Belarus later this year.
“With the opening of our 700th international restaurant coming fresh on the heels of successful back-to-back market entries for the brand in Australia and Japan, CKE has demonstrated significant growth momentum worldwide,” said Ned Lyerly, President, International at CKE Restaurants. “But we’re not satisfied yet; we’re looking forward to taking the company to the next level by aggressively expanding to new markets like Western Europe, Kenya, Cambodia, Nicaragua and Belarus while at the same time elevating our footprint in existing and thriving markets like Canada, Mexico and Latin America this year.”
CKE and franchisee Ostaford Pty, Ltd. opened the doors of its first Carl’s Jr. restaurant to eagerly awaiting fans in Bateau Bay, Australiaon February 2. Opening month’s sales in this location ranked in the top 5 for CKE International openings – a milestone that demonstrates both the brand’s momentum and popularity in new markets. Later this year, additional Carl’s Jr. restaurants will open at the Brisbane and Hobart airports with 10 more planned throughout the central, mid- and northern New South Wales coasts.
Similar to Australia, Japan also opened its first Carl’s Jr. restaurant to adoring fans in Tokyo on March 4. Operated by Carl’s Jr. Japan Inc., a subsidiary of Mitsuuroko Group Holdings Co., Ltd., (“MGHD”), the restaurant is the first of a multi-unit development agreement between CKE and MGHD to develop 150 Carl’s Jr. restaurants in Japan over the next 10 years.
“We knew our brand filled a void in the international market for a premium quality burger experience at the price and convenience of fast food – and the enthusiasm for our openings in Australia and Japan already prove it,” said Andy Puzder, chief executive officer of CKE Restaurants. “We’re nearly 20 percent franchised outside the U.S. and this milestone not only showcases the strength of our brand and business offerings worldwide but also reaffirms our belief in the tremendous growth potential of our brand in international markets.”
Carl’s Jr. and Hardee’s consistently out-deliver the competition in the U.S. and worldwide with a best-in-class franchise offering supported by one-of-a-kind, premium-quality menu selections such as chargrilled 100 percent Angus beef Thickburgers®, Hand-Breaded Chicken Tenders™ and Hand-Scooped Ice Cream Shakes™, all with superior service in a modern, California-themed setting.
CKE Restaurants Holdings, Inc. (“CKE”) is a privately held company headquartered in Carpinteria, Calif. Through its subsidiaries, CKE owns and licenses Carl’s Jr.® and Hardee’s® quick-service restaurants. CKE operates Carl’s Jr. and Hardee’s as one brand under two names acknowledging the regional heritage of both banners. After recent openings in Australia, Columbia, Guatemala and Honduras, CKE now has a total of 3,664 franchised or company-operated restaurants in 44 states and 38 foreign countries and U.S. territories. Known for its one-of-a-kind premium menu items such as 100 percent Angus Beef Thickburgers®, Hand-Breaded Chicken Tenders™ and Hand-Scooped Ice Cream Shakes™, as well as an award-winning marketing approach, the Carl’s Jr./Hardee’s brand continues to deliver substantial and consistent growth in the U.S. and overseas. The Carl’s Jr./Hardee’s system is now 92 percent franchised, with international restaurants representing 19 percent of the system. For more information about CKE, please visit www.ckr.com or its brand sites at www.carlsjr.com and www.hardees.com.
SOURCE CKE Restaurants Holdings, Inc.
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