Carvel® Teams Up with OREO® to Introduce OREO® Cookie Flavor Soft Ice Cream

America's Favorite Cookie® and Carvel…America's Freshest Ice Cream…Come Together For a Full Line of OREO® Flavor Ice Cream Treats and Novelties

ATLANTA - March 15, 2016 // PRNewswire // - Carvel… America's Freshest Ice Cream® is thrilled to announce it is teaming up with OREO® to debut Carvel's first ever soft serve OREO® cookie inspired ice cream. This highly anticipated new flavor will be available at participating Carvel Shoppes beginning March 15 through May 31.

"We couldn't be more excited to kick off the ice cream season with such a tremendous flavor innovation," said Scott Colwell, president of Carvel. "Bringing together America's freshest ice cream and America's Favorite Cookie® to create OREO® cookie soft ice cream is something that our guests have been asking for, and we couldn't wait to deliver. We're confident that this flavor is going to be a huge hit."

In addition to the new OREO® cookie flavor soft serve ice cream, Carvel will also be dishing out an array of other OREO® cookie ice cream treats, including

  • Hand-Scooped OREO® Cookie Ice Cream blended with OREO® cookie pieces.
  • OREO® Cookie Sundae Dasher™ featuring freshly made OREO® cookie soft ice cream layered with hot fudge and topped with whipped cream and OREO® cookie pieces.
  • OREO® Cookie Shake made with fresh OREO® cookie soft ice cream and OREO® cookie pieces.
  • OREO® Lil' Rounders made with fresh OREO® cookie soft ice cream wedged between two chocolate crackers.
  • OREO Cake made with OREO pieces folded into vanilla ice cream, a layer of OREO pieces and another layer of vanilla ice cream. Topped off with fudge and more OREO pieces. 

As the first retail ice cream franchise in the country, Carvel has become one of the most recognized names in the ice cream industry. Since its' founding in 1934, the brand has expanded its menu to include an extensive line of hand dipped and soft ice cream, take-home novelty treats and premium ice cream cakes. All Carvel treats are handcrafted at local Carvel Shoppes daily and are made with only authentic soft ice cream.

For more information, visit www.carvel.com.    

AMERICA'S FAVORITE COOKIE and OREO are registered trademarks of Mondel?z International group, used under license.

About Carvel Ice Cream

The United States' first retail ice cream franchise, Carvel® Ice Cream has become one of the best-loved and most recognized names in its industry. The company is a leading provider of premium soft ice cream and hand dipped ice cream products, as well as uniquely shaped ice cream cakes, including its signature Fudgie the Whale® and Cookie Puss® cakes.  Atlanta-based Carvel currently operates over 400 franchised and food service locations. Visit www.carvel.com for more information, follow us on Twitter @CarvelIceCream or become a fan athttp://facebook.com/CarvelIceCream

About FOCUS Brands Inc.

Atlanta-based FOCUS Brands Inc., through its affiliate brands, is the franchisor and operator of more than 5,000 ice cream shoppes, bakeries, restaurants and cafes in the United States, the District of Columbia, Puerto Rico and 60 foreign countries under the brand names Carvel®, Cinnabon®, Schlotzsky's®, Moe's Southwest Grill®, Auntie Anne's® and McAlister's Deli®, as well as Seattle's Best Coffee® on certain military bases and in certain international markets.  Please visitwww.focusbrands.com to learn more.

SOURCE Carvel

Media Contact:

Chelsea Giacobbe
Finn Partners for Carvel
Chelsea.giacobbe@finnpartners.com

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