Orange Leaf Frozen Yogurt Hires Orange Unicorn
OKLAHOMA CITY, April 12, 2016 // PRNewswire // -- In a stunning move, Orange Leaf Frozen Yogurt, a self-serve snack franchise with approximately 300 global locations, nabbed a rare, talking Orange Unicorn to become its new Spokes-thingie. The Orange Unicorn, who arrived from a farm somewhere in the U.S., will oversee the company's snack inventions while daring their guests to show off their unique, one-of-a-kind, original selves. Geoff Goodman, a veteran restaurant executive, will remain president while overseeing the less magical tasks associated with operating the nation's most delightful snack franchise.
As Spokes-thingie, Orange Unicorn will focus on encouraging surprise celebrations of individuality through a wide variety of unique events and special promotions as well as drive inspiration behind totally unexpected flavors and snacks. Orange Unicorn's first order of business will be to promote "You Be You Day" on Tuesday, April 26. On this day, Orange Leaf guests will share their most unique, creative and unusual personality attributes in exchange for free froyo.
"Orange Unicorn is the ideal leader of a dare-to-be-different revolution," said Goodman. "I discovered him on a farm several months ago while with my product development team looking for inspiration for new flavors and snack inventions. He walked up to me on his hind legs, which was surprising enough, but then he showed me what he could do with his horn….mix froyo. We immediately brought him on our team and have been working together behind the scenes to create Swizzles, our newest product which is just rolling into stores. We can't wait to see what he comes up with next."
"I just hope to inspire everyone to know that the weird, differentness inside them is exactly what makes them awesome," said Orange Unicorn. "Be yourself. Be original. Be orange."
About Orange Leaf Frozen Yogurt
Orange Leaf Frozen Yogurt is a self-serve snack franchise with more than 300 locations in the U.S. and Australia. Orange Leaf offers a multitude of delicious traditional and original flavors, including no-sugar-added, gluten-free, dairy-free and vegan alternatives. Customized with a generous selection of do-it-yourself toppings, Orange Leaf provides an innocent indulgence, "self served" in a stimulating atmosphere. In 2014, Orange Leaf was recognized for its growth by top media and institutions including Entrepreneur (ranked Orange Leaf as one of the top three new franchises), Inc. (listed the company on its annual Inc. 5000, which ranks the nation's fastest-growing private companies), Nation's Restaurant News (ranked Orange Leaf 8th on its "Next 20" list of top 20 chains in America that are on the rise) and Technomic (ranked the company as one of the top five fastest-growing chains). Orange Leaf's pro-franchisee culture offers some of the lowest fees in the industry and encourages owners to become a part of their communities. For more information, visit the company's website, "like" Orange Leaf Frozen Yogurt on Facebook, or follow on Twitter, Instagram or Pinterest.
SOURCE Orange Leaf Frozen Yogurt