Saddle Up: Introducing Horses & Hearts Riding Club From Build-A-Bear Workshop

Newest Equine Line Promotes Realistic Play and Animal Care

ST. LOUIS - April 21, 2016 // PRNewswire // - Build-A-Bear Workshop, Inc. (NYSE: BBW), an interactive destination where guests can create personalized furry friends, is making equestrian dreams come true for horse enthusiasts everywhere with its new proprietary Horses & Hearts Riding Club collection, complete with realistic horses and a number of exciting accessories – from saddles and stables to troughs, grooming gear and more.

The new make-your-own horses from Build-A-Bear Workshop are great companions and are available in two popular breeds: the Palomino American Quarter Horse, gentle in nature and great for trail riding, and the Bay Thoroughbred Horse, full of courage and spirit.

Horses & Hearts Riding Club members can expand their collection with all the right gear for taking care of their trusty steeds. Optional accessories include a stable, a trough and food set, and a bridle and blanket set in three colors.

Horses & Hearts friends provide opportunities for creative play and, just like real horses, their special manes and tails can be styled with available accessories, including a brush, hair extensions and flowers. Classic Build-A-Bear Workshop furry friends can also wear a new Horses & Hearts Riding Club equestrian outfit, so everyone can play together. 

The Horses & Hearts Riding Club collection is the newest original line from Build-A-Bear Workshop and follows the launch of other proprietary collections, including Promise Pets, Honey Girls, 2 Fun 2 Sleep and the Merry Mission holiday collection.

The Horses & Hearts Riding Club collection is available at Build-A-Bear Workshop stores in the United States,Canada and the United Kingdom, as well as buildabear.com.

For the latest news, visit buildabear.com and follow the brand on Facebook, Twitter, YouTube and Instagram.

About Build-A-Bear

Founded in St. Louis in 1997, Build-A-Bear, a global brand kids love and parents trust, seeks to add a little more heart to life. Build-A-Bear Workshop has approximately 400 stores worldwide where guests can create customizable furry friends, including company-owned stores in the United States, Canada, Denmark, Ireland,Puerto Rico, and the United Kingdom, and franchise stores in Africa, Asia, Australia, Europe, Mexico and theMiddle East. The company was named to the FORTUNE 100 Best Companies to Work For® list for the eighth year in a row in 2016. Build-A-Bear Workshop, Inc. (NYSE: BBW) posted a total revenue of $377.7 million in fiscal 2015. For more information, visit buildabear.com.

SOURCE Build-A-Bear Workshop, Inc.

Contact:

Beth Kerley
Build-A-Bear Workshop
314-423-8000 ext. 5430
bethk@buildabear.com

 

###

Share this Story:

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Elements Massage
When simplicity is the essence of your business model, clients and owners benefit. Clients want a predictably wonderful experience with every visit....
Coolgreens
Put down the burger, the pizza or the nachos. Those categories are saturated and it is next to impossible to find real estate.
Massage Envy
Massage Envy clinics are designed to provide a compelling image, an inviting and functional environment and the highest degree of operational...
Quaker Steak & Lube®
Founded in 1974 in Sharon, PA, the award-winning casual dining restaurant chain has expanded over 55 locations throughout the United States and Canada
American Family Care
The demand for health care services increases every year. People want and need access to health care on their terms - which usually means immediately!

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)