LAKE FOREST, Calif. - May 2, 2016 // PRNewswire // - It's the unofficial start of summer at Johnny Rockets. Just in time to celebrate the warmer temperatures, the global restaurant chain is debuting today a limited time menu starring a new burger topped with a classic summer meal favorite – tender, smoked BBQ beef brisket. In addition, the brand is partnering with one of the most popular online games of all time, Candy Crush® and its Candy Crush® Soda Saga, by creating a new soda float and shake that will have guests elevating their taste buds to a whole new level.
The limited time menu includes the new BBQ Brisket Burger, BBQ Brisket Loaded Street™ Tots, Candy Crush® Soda Float and Candy Crush® Shake both served with an extra helping of candy. Also available and back by popular demand, is the California BLT Avocado Chicken sandwich.
"Summer and barbecuing were the inspiration for our limited time menu. We've taken two American BBQ classics and put them together in one sandwich – our fresh, hand-crafted burger topped with tender, juicy BBQ beef brisket," said Joel Bulger, Chief Marketing Officer. "And several months ago we introduced a new shareable appetizer to our menu called Loaded Street™ Tots. Everyone knows about loaded fries, but we've taken the loaded potato idea up several notches with our Loaded Street™ Tots. The new BBQ Brisket Loaded Street™ Tots appetizer is meant to be shared, but there is no doubt that sharing will not be on the minds of many guests when they taste the brand new Street™ Tots."
Johnny Rockets partnership with the wildly popular online game, Candy Crush® Soda Saga is part of the brand's ongoing strategy to create new and exciting menu items, partnering with groups or events that are relevant to its guests.
Bulger commented, "Over the last year, our culinary team has worked with movie studios to introduce menu items based on newly released films. These partnerships have allowed Johnny Rockets to be associated with movies that have a great deal of buzz and engage guests. For the latest Divergent Series: Allegiant film, we created an entire limited time menu and for the Goosebumpsfilm, a scary "graveyard" shake that appealed to many generations of fans who grew up reading the Goosebumps books. Our current partnership with Candy Crush has given us the opportunity to be playful and showcase a colorful, fun and refreshing shake and float that will appeal to adults and kids alike. And the extra helping of candy is an unexpected added treat that makes it even more enjoyable."
The new menu is available at participating restaurants May 2 through July 10, 2016.
Johnny Rockets is an international restaurant franchise that offers high quality, innovative menu items including fresh, never frozen 100% beef, made-to-order hamburgers, Veggie Boca® burger, chicken sandwiches, crispy fries and rich, delicious hand-spun shakes and malts. This dynamic lifestyle brand offers friendly service and upbeat music contributing to the chain's signature atmosphere of relaxed, casual fun. Founded in 1986, Johnny Rockets operates more than 350 franchise and corporate locations in 28 countries around the world. For more information, please visit www.johnnyrockets.com.
SOURCE Johnny Rockets