CARPINTERIA, Calif. - May 24, 2016 - (BUSINESS WIRE) - CKE Restaurants Holdings, Inc. (“CKE”), parent company of Carl’s Jr.® and Hardee’s® reminds active duty military, veterans and their families that they’re all “stars” with the launch of its sixth annual Stars for Heroes™ fundraising campaign. The program, which has raised more than $5 million since its inception in 2011, harnesses the compassion and generosity of Carl’s Jr. and Hardee’s customers, franchisees and employees to support our nation’s heroes, including active-duty military, veterans and their families. Funds raised during this year’s campaign, taking place at participating Carl’s Jr. and Hardee’s restaurant locations nationwide, will support national charity partners, Gary Sinise Foundation, Stand Up and Play Foundation, and USA Cares, as well as dozens of regional and local military-focused charities in the communities that Carl’s Jr. and Hardee’s serve.
Starting tomorrow through June 21, Carl’s Jr. and Hardee’s customers can donate any dollar amount of their choosing in support of CKE’s military charity partners. For each donation, guests will receive a commemorative “I support military veterans and families” patriotic, star-shaped cut-out to personalize and display in their local restaurant. They will also receive coupons valued at more than $10 to use toward future purchases.
“Assisting our nation’s military heroes is part of our legacy at Carl’s Jr. and Hardee’s, and is a proud tradition that’s near and dear to not only our hearts, but also to those of our franchisees and customers who donate each year,” said Andy Puzder, chief executive officer of CKE Restaurants. “Last year, we raised more than $1.4 million – up from $1.1 million in 2014 - to support the crucial work of our partners and regional charities across the country. This year we hope to raise even more money and significantly top our prior years’ donations. As we celebrate Memorial Day, and honor the service of our brave men and women in uniform stationed across the globe, we invite everyone to stop by their neighborhood Carl’s Jr. or Hardee’s location to show their patriotism, and donate to support our partners.”
“We are so proud to be included in this special partnership with CKE Restaurants,” said Gary Sinise, founder of Gary Sinise Foundation. “The Gary Sinise Foundation works hard every day to serve and honor the needs of our veterans, active service members, first responders and their families, so we are grateful for the passionate support of CKE, their franchisees and customers in helping us to continue to spread our mission and outreach. I believe while we can never do enough for our nation’s defenders and their families, we can always try to do more. And through the contributions from Stars for Heroes, that is exactly what we are doing.”
“The support of CKE Restaurants over the past few years has been an integral component of Stand Up and Play Foundation's ability to provide our programs,” said Elizabeth Armstrong, executive director for Stand Up and Play Foundation. “Contributions received through the Stars for Heroes campaign have enabled us to distribute paramobiles directly to wounded veterans and to make paramobiles available to veterans through adaptive sports programs throughout the U.S. The funds have also helped us conduct our own adaptive sports clinics and recreation programs. We are grateful for our partnership with CKE Restaurants and the support of their franchise owners, employees, and customers and the impact they have made in the lives of our veterans and, by extension, their families.”
"The partnership between USA Cares and CKE Restaurants has proven itself invaluable to providing immediate financial relief to the post-9/11 veterans and their families in crisis," said Hank Patton, executive director of USA Cares. "Their support has enabled us to assist over 4,000 families, alleviating the tremendous stress of no water, no power, and no hope. Without CKE Restaurants, its franchisees, employees, and loyal customers, this accomplishment would not have been possible."
Since 2011, the Stars for Heroes program has supported more than 68 U.S. military charities nationwide. Stars for Heroes is made possible through generous contributions by CKE’s franchise community – The Independent Hardee’s Franchise Association (IHFA) and Star Franchise Association (SFA) – along with company employees and loyal customers. CKE partners and suppliers also provide private donations and in-kind support. To learn more about Stars for Heroes’ national beneficiaries, visit their websites at https://www.garysinisefoundation.org, http://www.standupandplayfoundation.org, andhttp://www.usacares.org.
CKE Restaurants Holdings, Inc. (“CKE”) is a privately held company headquartered in Carpinteria, Calif. CKE is not a franchisor and conducts substantially all of its restaurant activities and operations through its subsidiaries. Carl’s Jr. Restaurants LLC and Hardee’s Restaurants LLC own, operate and franchise the Carl’s Jr., Hardee’s, Green Burrito® and Red Burrito® concepts. Carl’s Jr. and Hardee’s operate as one brand under two names, acknowledging the rich regional heritage of both banners. After opening their first restaurants in New York and New Jersey last spring and recent international openings in Japan, Australia, Canada, Colombia and Guatemala, Carl’s Jr. Restaurants LLC and Hardee’s Restaurants LLC now have a total of 3,684 franchised or company-operated restaurants in 44 states and 38 foreign countries and U.S. territories. Known for its one-of-a-kind premium menu items such as 100 percent Black Angus Thickburgers®, Made from Scratch™ Biscuits, Hand-Breaded Chicken Tenders™ and Fresh Baked Buns, as well as an award-winning marketing approach, the Carl’s Jr./Hardee’s brand continues to deliver substantial and consistent growth in the U.S. and overseas. The Carl’s Jr./Hardee’s system is now 93 percent franchised, with international restaurants representing 19 percent of the system. For more information about CKE, please visit www.ckr.com or its brand sites at www.carlsjr.com and www.hardees.com.
The Gary Sinise Foundation serves our nation by honoring our defenders, veterans, first responders, their families, and those in need. They do this by creating and supporting unique programs designed to entertain, educate, inspire, strengthen, and build communities. The foundation currently has nine programs. Some of them include, their R.I.S.E. (Restoring Independence Supporting Empowerment) program which provides severely injured veterans with specially adapted smart homes as well as injured, wounded, ill and/or aging veterans with home modifications and refurbishments, mobility devices and adapted vehicles. Their Invincible Spirit Festivals are daylong celebrations bringing a fair-like atmosphere to different military venues across the country. The Relief & Resiliency Outreach program provides assistance to individuals and families recovering from trauma, injury and loss during times of urgent need. First Responders Outreach provides grants for training and equipment to America's firefighters, police departments and EMTs. Serving Heroes provides hearty, classic American meals at major travel hubs, military hospitals and VA centers. The Arts & Entertainment Outreach program provides dinner and theatre performances to local veterans, free of charge. And, Soaring Valor provides WWII veterans a chance to visit the museum while sponsoring an historian to document their first-hand accounts of the war.
The mission of the Stand Up and Play Foundation is to provide wheelchair users and others with impaired mobility the opportunity to stand up and engage in recreational and everyday activities through accessibility to paramobiles, clinics and recreational programs. Our organization introduces the paramobile and other adaptive equipment to wheelchair users through clinics and demonstrations where we reinforce the mental and physical therapeutic benefits of standing. Our goal is to make paramobile available to as many support organizations, rehab centers, golf courses, veterans groups, and individuals as possible. www.standupandplayfoundation.org
USA Cares is a nonprofit 501 (c)(3) charitable organization that addresses the critical and unmet needs of 9-11 service members, veterans & military families facing service related hardships. The object is to reach families at the earliest stage of intervention to proactively prevent further financial distress including foreclosure. When USA Cares is contacted to provide assistance, our goal is to respond to each family within 48 hours. Assistance programs include combat injured, career transition, emergency and housing assistance. We have responded to more than 80,000 requests for emergency financial assistance, which are paid directly to the creditor in the form of a grant. USA Cares provides the critical support that our veterans and military families need to create a foundation for financial resilience. www.usacares.org
SOURCE CKE Restaurants Holdings, Inc.
On behalf of CKE Restaurants Holdings, Inc.
Coast Public Relations