Sheraton Hotels & Resorts Deepens Global Reach of Sheraton Grand Tier with Designation of Sheraton Istanbul Atasehir

Marking the Brand’s Second Grand Property in Turkey, Sheraton Grand Istanbul Atasehir Hotel Joins Roster of Exceptional Hotels and Resorts Around the World

ISTANBUL - July 12, 2016 - (BUSINESS WIRE) - Sheraton Hotels & Resorts, part of Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT), today announced the designation of newly opened Sheraton Istanbul Atasehir as a Sheraton GrandSM, welcoming it to the brand’s new premier tier of hotels recognized for their enticing destinations, distinguished designs, and excellence in service and guest experience. Joining a portfolio of 31 Sheraton Grand properties globally, Sheraton Grand Istanbul Atasehir is recognized for its outstanding top-floor views overlooking the Princes’ Islands and the Sea of Marmara. Sheraton Grand is one of many initiatives currently underway for Sheraton 2020SM, a comprehensive plan designed to solidify Sheraton as a leading global hotel brand of choice, everywhere.

“Sheraton Grand Istanbul Atasehir is a shining example of the elevated design, dedicated service and above-and-beyond experience that Sheraton Grand embodies,” said Michael Wale, President, Starwood Hotels & Resorts, Europe, Africa and Middle East. “Having just opened in December of last year, the hotel highlights our commitment to the Turkish market, where seven of our brands are already represented across 15 flourishing hotels.”

Located in Atasehir, a modern suburban district of Istanbul, and only one kilometer from the Istanbul Finance Center, Sheraton Grand Istanbul Atasehir features 165 stylish guest rooms and suites with a range of breathtaking city and sea views. Each accommodation features all of the brand’s signature amenities and services, including a premium sleep experience, high speed internet access, a 42-inch flat screen TV, tea/coffee machine and minibar. Located on preferred floors, Sheraton Club rooms and suites offer special access to the Sheraton® Club lounge and feature private terraces with breathtaking views. Guests can relax and recharge at the SIA Club Wellness & Spa, equipped with high-tech workout equipment and a convertible indoor pool. The SIA Club promises the ultimate in relaxation with indulgent massages and treatments, and also features a hammam, sauna and relaxation area.

The Sheraton Grand Istanbul Atasehir offers approximately 2800 square meters of versatile function space that can accommodate a variety of gatherings. The Conference Center is comprised of a 1.084 square meter Grand Ballroom, which can be divided into two rooms, as well as ten light-filled meeting rooms. All meeting spaces are equipped with state-of-the-art audiovisual equipment to ensure successful meetings and memorable occasions. On the lobby floor, The City Brasserie Restaurant which features both an indoor dining area and a spacious terrace, which is ideal for festive functions and summer weddings, offers international cuisine with an emphasis on “local market” with a wide variety of dishes including seasonal fresh greens, healthy options, vegetarian and gluten-free options can also be.

Sheraton Grand Istanbul Atasehir joins six other Sheraton hotels, including: Sheraton Ataköy, Istanbul, Sheraton Ankara, Sheraton Cesme, Sheraton Bursa, Sheraton Adana and Sheraton Grand Samsun opened in February 2015.

A Clear Vision

Sheraton Grand is just one of many initiatives currently underway for Sheraton 2020, a comprehensive 10-point plan revealed in June 2015 designed to put Sheraton Hotels and Resorts firmly back into the global spotlight. A nod to the plan’s clear five year vision, Sheraton 2020 also includes a multi-million dollar marketing campaign; the launch of a new elevated food and beverage lobby program, Paired; continuous innovation of the Sheraton guest experience; an unwavering commitment to service excellence; the implementation of revenue and profit-driving initiatives to benefit owners and developers; and the goal of adding more than 150 new Sheraton hotels worldwide by 2020.

For more information on Sheraton Grand Istanbul Atasehir , please visit www.sheratonistanbulatasehir.com, facebook/sheratongrandistanbulatasehir or follow the property on twitter/sheratonataseh and Instagram/sheratongrandistanbul .

About Sheraton Hotels & Resorts

Sheraton Hotels & Resorts, the largest and most global brand of Starwood Hotels & Resorts Worldwide, Inc., makes it easy for guests to explore, relax and enjoy the possibilities of travel through smart solutions and effortless experiences at more than 440 hotels in more than 72 countries around the world. The brand is currently in the midst of implementing Sheraton 2020, a 10 point plan designed to make Sheraton the global hotel brand of choice, everywhere. Sheraton recently launched “Where Actions Speak LouderSM,” a multi-channel, multi-million dollar advertising campaign that highlights the brand’s ongoing enhancements to its guest experience, including new products and partnerships, and a renewed focus on service. With work well underway, the brand has already rolled out a variety of initiatives under Sheraton 2020, including PairedSM, a new imaginative lobby bar menu; the richest SPG® promotion in the brand’s history; and Sheraton Grand, a new premier tier that recognizes exceptional Sheraton hotels and resorts. To learn more, visit www.sheraton.com. Stay connected to Sheraton: @sheratonhotels on Twitter and Instagram and facebook.com/Sheraton.

SOURCE Starwood Hotels & Resorts Worldwide, Inc.

Media Contact:

Tanya Elm
Starwood Hotels & Resorts Worldwide, Inc.
917-202-5309
Sheraton Global Public Relations
Tanya.Elm@starwoodhotels.com

Sara Migliore
Starwood Hotels & Resorts Worldwide, Inc.
39 02 6363641
Director of Communications - Italy
Sara.Migliore@starwoodhotels.com

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