America’s Favorite Neighborhood Pet Store to Help Unite Veterans and New Best Friends

Pet Supplies Plus Announces Donation Drive to Benefit Pets for Vets Organization 

November 08, 2016 // // LIVONIA, Mich. – Pet Supplies Plus, the largest and most trusted pet retail franchise in the United States, has announced a partnership with Natural Balance Pet Foods to donate up to $50,000 for Pets for Vets, during their Veterans Day event. The initiative will benefit and recognize the powerful bond that Pets for Vets strives for, uniting military veterans suffering from the emotional wounds of war with the comfort of a companion dog 

To support Pets for Vets’ ongoing efforts, Pet Supplies Plus and Natural Balance will make a donation for each in-store Natural Balance purchase made at any of the pet retailer’s 380 nationwide locations from Nov. 28-Dec. 28. The donations will go directly to the Pets for Vets organization, which aims to pair the thousands of U.S. soldiers suffering from PTSD who are not eligible for a service dog with the thousands of shelter cats and dogs who are set to be euthanized each year. The pairings save both human and animal lives.

“We are more than honored to once again partner with Pets for Vets, a tremendous organization whose mission we proudly support,” said Chris Rowland, CEO of Pet Supplies Plus. “We are firm believers that every human and pet deserve second chances for good health and happiness. A four-legged companion can help people – especially veterans – heal emotionally, reduce stress and provide comfort. It is an absolute necessity to continue to bring awareness to this mission in neighborhoods and cities all over the country.”

Pets for Vets select shelter dogs that face euthanasia and match them with a specific veteran based on personality traits of both the animal and the veteran. Professional animal trainers work to rehabilitate the dogs with positive reinforcement in order to ensure the pet will fit into the veteran’s lifestyle. With each pairing, Pets for Vets provides a welcome package of equipment to kick off their new life together, as well as a continuous life line of training support – at no cost to the veteran.

Now with locations in 28 states across the country, most recently including California, Pet Supplies Plus offers a wide array of natural pet foods, a variety of Made in the USA pet consumables, such as wet and dry food, treats, rawhide and chews. Set in welcoming neighborhood environments, Pet Supplies Plus team members get to know their neighbors and pets by name at every store. Many locations also feature a full offering of grooming services tailored to meet every pet’s needs, including washes, haircuts, body brushing, flea treatment and nail, skin, ear and oral care. For more information, visit

About Pet Supplies Plus

Pet Supplies Plus is focused on making it easier to get better products for your pet. With more than 380 locations in 28 states, the stores have a streamlined design making it easy to navigate a wide assortment of natural foods, hard goods and pet services. Headquartered in Livonia, MI., Pet Supplies Plus was named the 2016 Retailer of the Year by Pet Business Magazine and is ranked in Entrepreneur magazine’s Annual Franchise 500® list as the Top Full-Service Pet Supplies Franchise for its exceptional performance in areas including financial strength, growth rate and system size. For more information visit

SOURCE Pet Supplies Plus

Media Contact:

Mike Garabedian
Fishman Public Relations



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