November 18, 2016 // Franchising.com // KANSAS CITY, Mo. – United Country Real Estate announces the addition of Ross Busch to its national sales team. Busch is a tenured real estate marketing professional with a history of working for Realtor.com and DuPont Registry Magazine. He will serve as the area vice president of the Northwest Region, based out of Spokane, Wash.
Busch came to United Country most recently from Costar’s Lands of America division, where he served as a Regional Director of the western United States. He has an extensive background developing business plans, selling and designing broker programs and executing advertising campaigns in order to expand revenue. His history of success and passion for non-urban real estate made him a great fit on United Country’s team.
“United Country seemed like a better fit and a better opportunity for me than other real estate companies,” said Busch. “I grew up on a wheat farm and cattle ranch in North Idaho and I can see the value of their business model to help clients grow their businesses. United Country is in touch with clients in the rural markets where other real estate franchises overlook those markets. I’m excited to get on board.”
Busch is a graduate of University of Idaho where he studied agricultural business and economics. He will work directly under Richard Thompson, the national director of sales. He set aggressive goals for himself, and has already begun his training and the orientation process.
“I really want to expand in the Washington, Oregon, Idaho and Alaska markets,” said Busch. “I’ve been looking in depth at the market and I really want to capitalize on expanding the United Country brand in these areas. I’ve met with other franchise owners who have expressed frustration with lack of marketing tools in rural markets and feel confident United Country can provide the tools and support they need.”
“Our chief operating officer met Ross over ten years ago and has known since then he wanted him on our team someday” said Thompson. “His understanding of, and experience in, the latest methods of marketing real estate, his background in farming and rural living and, most of all, in his strong commitment to family and small town values put him at the top of the short list when we started looking for someone to develop the Northwest. We are beyond excited to finally add him to the team.”
United Country Real Estate – United Country Real Estate is the leading, fully integrated network of conventional and auction real estate professionals specializing in lifestyle and country real estate. The company has been an innovator in real estate marketing since 1925, with a unique, comprehensive advertising program. This exclusive program includes the highest ranked and largest portfolios of specialty lifestyle property marketing websites, unequaled national print advertising, the largest internal real estate advertising agency, an extensive buyer database of more than 650,000 opt-in buyers and additional proprietary programs to advertise properties more broadly.
2820 NW Barry Road
Kansas City, MO 64154
SOURCE United Country
For United Country
Public Relations & Social Media Manager