Uncle Maddio's Pizza Unveils New Menu

Fast casual pizza franchise boosts speed of service and guest satisfaction 

January 13, 2017 // Franchising.com // (ATLANTA) – The create-your-own pizza franchise, Uncle Maddio’s Pizza, has gone back to the drawing board, literally, to introduce a brand-new menu design as well as new menu items to maximize operations, expedite speed of service and highlight flavor-forward offerings.

The new menu design works to simplify the ordering process by featuring an illustrated, step-by-step guide for the “create-your-own” process. The addition of more photography of the hand-crafted salads and toasty Foldwiches better showcases the non-pizza options, and the callout “Maddio Monday”, Maddio Meals (at select locations) and “Lunch in 8 Minutes” deals seek to enhance guest satisfaction and build loyalty. 

The new menu items include four on-trend and classic pizzas, renamed in the “Chef Creations” category:

  • Alfredo Artichoke: house-made alfredo sauce, mozzarella, artichoke hearts, spinach, red onions, baby bella mushrooms topped with shaved Parmesan cheese and a pesto drizzle
  • Mushroom Truffle: garlic-infused olive oil, shredded mozzarella and fontina cheese with prosciutto and mixed mushrooms, topped with arugula, a drizzle of truffle oil, lemon dressing and shaved Parmesan
  • Classic Margherita: garlic-infused olive oil, shredded and fresh mozzarella, sliced roma tomatoes, salt, pepper and fresh basil
  • Four Cheese: garlic-infused olive oil, shredded and fresh mozzarella, ricotta and fontina cheese with a blend of Italian spices

Also included are updates to many of the recipes for Uncle Maddio’s hand-crafted salads and Foldwiches™, innovative toasted sandwich made with homemade pizza dough and loaded with a selection of meats, cheeses, fresh vegetables and homemade sauces. 

“We pride ourselves on staying on top of the latest food trends and delivering guest-satisfaction,” says Uncle Maddio’s Founder and CEO, Matt Andrew. “Our Served with Love guarantee encourages guests to be adventurous and to try something new. But these menu offerings will no doubt appeal to adventure-seekers and traditionalists alike. With almost 50 menu toppings, 3 crusts and 7 sauces to choose from, you really can’t go wrong.” 

In addition to the new menu, Uncle Maddio’s is launching a comprehensive loyalty program – Maddio’s Rewards – targeting new and existing loyalty members. Upon sign-up for the rewards program, guests will receive a free 3 topping, 9-inch pizza. With every additional entrée purchase, 1 point is earned – and with a total of 10 points, guests receive a free entrée of their choice. Maddio’s Rewards members will also receive birthday, anniversary and other surprise and delight promotions via email and/or text messaging.    

For information on Uncle Maddio’s Pizza, visit www.unclemaddios.com. Interested franchisees can visit unclemaddiosfranchise.com or contact us at franchising@unclemaddios.com. 

About Uncle Maddio's Pizza

With more than 1,350 Pizza Makers making more than 5,000,000 pizzas a year, Uncle Maddio's Pizza is category leader of the create-your-own, fast casual pizza restaurants. Operating almost 50 locations in 15 states, Uncle Maddio's has more than 250 units in development. Uncle Maddio's pizzas are customizable, made-to-order, and served up fast for about $8. With four pizza sizes; three types of crusts, including gluten-free; seven sauces and 48 fresh toppings, many vegan or gluten-free, Uncle Maddio's has the freshest and largest menu in the category. The restaurant's unique fast bake ovens offer the most throughput in the industry and can produce 200 pizzas per hour. Uncle Maddio's also serves Foldwich™ sandwiches and gourmet salads - all freshly prepared as are 30 other menu items that are made on-site daily. Uncle Maddio's 'Served with Love' philosophy and restaurant is for everyone - children and families, college students, the young and the young at heart - and includes extensive community involvement. Based in Atlanta, the Uncle Maddio's management team has 50 years combined experienced in the fast casual category.

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