New Jersey Prepares For Its 1st Helping of Zoup!
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New Jersey Prepares For Its 1st Helping of Zoup!

Popular fast-casual fresh soup restaurant set for Spring grand opening in Flemington

January 24, 2017 // // FLEMINGTON, NJ - Fresh soup lovers in New Jersey are in luck. The nation’s most popular fast-casual, fresh-soup concept – Zoup! – is opening in The Shoppes at Flemington this spring!

Franchisee Mark Barbour is an experienced local businessman who plans on opening three Zoup! locations in the state over the next five years, and even more after that. Barbour brings a unique background to his latest business venture, from his 34 years with an AMLAW 100 law firm in New York City to his role as founder of Manhattan’s only adult recreational roller hockey league in 2007.

“We’re thrilled to introduce Zoup!’s award-winning recipes to The Garden State,” said Barbour, who purchased the franchise rights with his wife, Alicia. “We look forward to spreading our passion for serving delicious handcrafted soups in a warm and welcoming environment with the people of Flemington.”

Zoup! features hundreds of award-winning soup recipes with 12 rotating daily varieties, including low-fat, low-cal, vegetarian, dairy-free and gluten-free options, all served with a hunk of freshly baked bread. Customer favorites include Chicken Potpie, Lobster Bisque and Vegetable Bounty. The menu also features made-to-order salads and sandwiches, and all menu items are available in convenient catering sizes for groups of 10 or more.

To help customers select from the daily soups, sampling is encouraged. And, for those looking to save time, a daily soup menu and online ordering are available. Customers receive an offer to “buy a bowl, get one free” when they join Zoup!’s special promotions email list at

“We created Zoup! after discovering that really good soup is hard to find,” said Eric Ersher, Zoup!’s founder and CEO. “Also, in talking to people, it became clear that there’s something special about soup and the way it elicits thoughts of family, well-being and comfort for many people. We strive to offer authentic, hand-crafted soups that are as good – and as ‘feel-good’ – as the homemade soups our mothers and grandmothers used to make.”

The Barbours’ new restaurant, located at 100 Reaville Ave., Suite 216, in The Shoppes at Flemington, is projected to open this spring.

For more information and a complete menu, please visit

About Zoup!

Founded in 1998, Zoup! is the leading fast-casual soup concept restaurant that is defining the category with its premium and proprietary soups and other recipes. A dining experience that features 12 always-rotating soup varieties each day in an environment that focuses on comfort, satisfaction and convenience, Zoup! has grown its network of franchises to nearly 100 restaurants in 19 states/provinces throughout the United States and Canada. For more information, visit or



Ladd Biro
Champion Management
Founder & Principal
O: 972.930.9933
C: 817.675.3499



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