April 14, 2017 // Franchising.com // CHARLOTTE - CARSTAR North America, the continent’s largest network of collision repair shops and a member of the Charlotte-headquartered Driven Brands family, will make its debut in the NASCAR Sprint Cup Series at Kansas Speedway this May.
This opportunity is thanks to a joint promotion with CARSTAR’s new paint partner Axalta Coating Systems. The No. 88 Axalta/CARSTAR Chevrolet SS, driven by NASCAR’s 13-time most popular driver, Dale Earnhardt Jr., will race on Saturday, May 7, in Kansas City, KS. The CARSTAR logo will be featured prominently on the car.
“I’ve enjoyed working with Axalta this season,” said Earnhardt. “It’s great to see how they’ve rallied behind the 88 team and how they are bringing new partners like CARSTAR into the sport. I’m looking forward to having CARSTAR on our Axalta Chevy at Kansas. I expect to run very well there, so we’ll do our best to give the CARSTAR folks plenty to cheer for.”
In Kansas, Earnhardt Jr., a 26-time Sprint Cup winner, has had three top-five finishes, nine top-10s and one pole. He has led 146 laps at the 1.5-mile speedway.
“It will be an honor to carry the CARSTAR colors on the No. 88 Axalta car and represent the CARSTAR shop owners and thousands of employees across North America at Kansas this spring. I hope we’re able to take them to Victory Lane on Saturday night,” said Jim Muse, Axalta’s North America Sales Director.
“This year has been a series of milestones, beginning with the consolidation of CARSTAR US and CARSTAR Canada into CARSTAR North America,” said Michael Macaluso, president, CARSTAR North America. “To now take the CARSTAR brand to one of North America’s top spectator sports with the series’ most popular driver, Dale Earnhardt Jr., is an incredible honor. We can’t wait to see the No. 88 Axalta/CARSTAR Chevrolet on the track and share the CARSTAR story with millions of race fans.”
As part of the race weekend, Axalta and CARSTAR will host top CARSTAR franchisees from across North America, along with prospective franchisees and corporate team members.
For updates on the No. 88 Axalta/CARSTAR Chevrolet SS and Earnhardt Jr. during the race weekend, visit www.carstar.com/kansasrace and follow CARSTAR on Facebook and twitter.