Smoothie Factory® Rolls Out Refreshing New Juice Program
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Smoothie Factory® Rolls Out Refreshing New Juice Program

12 All-Natural Fresh-Squeezed Juices Added to the Menu

April 27, 2017 // // DALLAS - Smoothie Factory, a leading retailer of real fruit smoothies and nutritional products, has introduced a line of 12 all-natural fresh juices. Designed to offer Smoothie Factory customers delicious and nutritious juice options that are fewer than 230 calories per serving, the juices are made with high quality ingredients and innovative produce combinations and served in a convenient 16 oz resealable bottle.

“Consumer demand for nutritious snack and meal options are continually growing as we all become more aware of what we put into our bodies,” said Craig Erlich, President of Smoothie Holdings, LLC. “Smoothie Factory has had a long-standing commitment to health-focused smoothies made with real fruit and vegetable ingredients and a menu line-up that offers many options to customize and optimize flavor profiles to a wide variety of nutritional, goals from body building to weight loss. The juice program is a natural extension created to offer the best nutritional values to customers wanting to live a healthier lifestyle.”

The juices are divided into four categories:

  • Simply Juice contains single ingredient options, as well as a powerful, tasty, and vitamin packed citrus juice.
    Flavors: Orange; Carrot; Apple
  • Easy Green juices are sweeter, fruit-forward blends that are easier to drink because they have sweeter fruits in them that help to mask the green vegetables that are blended into them. These juices are designed to cleanse and nourish the body.
    Flavors: Perfect PAC Mint; Pineapple Mint Harmony; Ginger Green Glory; Green Glory
  • Power Juices are purpose-driven juices made with a functional health benefit in mind
    Flavors: Apple Kale Defender; Spicy Cold Zapper; Pump Up The Beet; Beet Sunrise; Mighty Carrot Kale
  • Nature’s Energy Shots are prepared as a 2-ounce drink and are a fast and easy way to drive concentrated vegetables (such as kale, beets and ginger) that are good for the body.
    Flavors: Lemon Apple Beet; Lemon Apple Kale; Lemon Ginger Apple Kale

Smoothie Factory was founded by Olympic athlete James Villasana in 1996. As a high-level athlete, Villasana needed healthy food options made with only the highest quality ingredients to fuel his body. His carefully crafted smoothies were created with nutrition, taste, and overall health in mind.

About Smoothie Factory

The first Smoothie Factory® location opened in Carrollton, Texas in 1996. The domestic franchise assets in Smoothie Factory were acquired in 2014 by Smoothie Holdings, LLC, whose parent company, BRIX Holdings, LLC, is the owner of multiple innovative franchising companies such as Smoothie Factory, Red Mango®, RedBrick Pizza® and Souper Salad®. Smoothie Factory® Juice Bar has established itself as a leading retailer of real fruit smoothies, fresh juices, nutritional products, and more. Both the domestic and international headquarters of Smoothie Factory are located in Dallas, Texas. The Smoothie Factory Juice Bar brand signifies exceptional products with the highest nutritional values and promotes healthy eating options that fit into its customers’ lifestyles. Smoothie Factory Juice Bar locations also offer popular nutritional supplements to consumers at low costs.

More information about Smoothie Factory Juice Bar opportunities in the U.S. and Canada is available at Franchising information is available at or 1-877-457-8145.

About BRIX Holdings, LLC

BRIX Holdings, LLC is a Dallas-based owner of multiple franchising companies specializing in superior products and attractive growth prospects. BRIX Holdings focuses on brands that are both attractive to the rapidly expanding single-unit owner/operator franchise market segment and have the potential to grow into national and international award-winning chains. The current BRIX Holdings portfolio includes the Red Mango® Yogurt Café Smoothie & Juice Bar, Smoothie Factory® Juice Bar, RedBrick Pizza® Kitchen Cafe, Greenz® and Souper Salad® chains.


Melissa Rubin
BizCom Associates
(214) 306-7421

SOURCE Smoothie Factory



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