Camp Bow Wow Introduces Public Protector Discount Inspired by Selfless Pet Saving Heroes

Nation's Leading Pet Care Franchise Offers Franchisee Fee Discount to Firefighters, Law Enforcement Officers and Paramedics

June 27, 2017 // Franchising.com // WESTMINSTER, Colo. - Camp Bow Wow®, the nation's largest Doggy Day Care and Boarding franchise, continues to prove its unceasing capacity to lead the dog care business by introducing a 10% Public Protectors discount off its Initial Franchisee Fee. This new offering applies to any potential Camp owners who have worked at least two consecutive years as a firefighter, law enforcement officer or paramedic. The 100+ million-dollar brand, which ranked #1 in the pet category on the Entrepreneur Franchise 500 list for 2016 and 2017 and named in Entrepreneur's 2017 Best of the Best List in pet services, remains at the forefront of the thriving pet care industry by adding this new program element in order to continuously provide lucrative opportunities for entrepreneurial pet lovers.

The inspiration for the Public Protectors Discount arose when Camp Bow Wow met new franchisees, Frank Rizzo and Steve Shatkin. Rizzo, in the promotional products industry and Shatkin, a video editor at CBS by day, are New Jersey Police Training Commission Certified Humane Law Enforcement Officers, active in animal cruelty prevention at night and on weekends. Over the years, the duo has dedicated their free time to investigating the allegations of animal abuse and cruelty throughout the state of New Jersey. They tirelessly save the lives of many innocent animals; removing them from unpleasant, dangerous and often disturbing situations, providing them with the care they need to help them find their forever homes.

"We have always had a passion for animals and have wanted to make our work for helping those in need a more significant part of our lives," said Rizzo. "When you are involved in the Animal Protection world, you see many unsavory things that have happened to animals. Owning a dog franchise will give us the opportunity to treat our Campers the way all owners should treat their pets."

Rizzo and Shatkin's Camp Bow Wow location will open in Northern New Jersey in 2018. Their admirable work encouraged the brand to offer the Public Protectors Discount to help further expand its franchisee network and make it more accessible to courageous firefighters, law enforcement officers and paramedics.

"Frank and Steve have done exemplary work for the animals of New Jersey," said Christina Russell, President of Camp Bow Wow. "We are so inspired by their courageous acts and want to extend our deepest gratitude to them as well as to potential franchise owners who have spent their lives going above and beyond in their communities, ensuring everyone, two and four-legged, are living happy and healthy lives."

The establishment of the Public Protectors Discount allows the franchisor to bring on new owners to join its pack to help reinforce the company's vision of "Happy Healthy Pets, Happy Healthy People."

For more information about Camp Bow Wow, to find a location near you, or to become a franchise owner, please visit campbowwow.com or campbowwowfranchise.com.

About Camp Bow Wow®

In 16 years, Camp Bow Wow, the largest and premier pet care franchise, has sold more than 180 franchises in 42 states and Canada. The company is a $100+ million dollar brand, with over 140 open locations and more than 40 in the process of opening across North America. In 2016 and 2017, the company was ranked #1 in the pet care category in Entrepreneur's Franchise 500 list and named in Entrepreneur's 2017 Best of the Best List in pet services. The Camp concept provides the highest levels of fun, safety and service for its Campers, and peace of mind for their parents. Dogs romp together in an open-play environment and pricing is all-inclusive. The Westminster, Colorado-based company started franchising in 2003, and today over 70% of franchises have women in ownership positions. In August 2014, Camp Bow Wow was acquired by VCA, Inc. (NASDAQ: WOOF), a leading animal healthcare company in the United States and Canada.

The Camp Bow Wow brand family also includes:

  • Home Buddies by Camp Bow Wow® - premier in-home pet care
  • Behavior Buddies® - premier dog training
  • The Bow Wow Buddies Foundation - a non-profit organization dedicated to providing urgent medical care funds to dogs who are either homeless or whose parents cannot afford to pay their veterinary bills.

Media Contact:

Kylie Keegan
Account Executive
5W Public Relations
T 212-584-4281
kkeegan@5wpr.com

SOURCE Camp Bow Wow

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