Shruti Gandhi Buckley Appointed As New Global Brand Head for Hampton by Hilton
Extensive consumer marketing experience to support Hilton’s largest brand by number of properties,
MCLEAN, Va. - September 15, 2017 - (BUSINESS WIRE) - Hilton (NYSE:HLT) has named Shruti Gandhi Buckley as global head of the company’s Hampton by Hilton brand. In this role she will be responsible for the overall performance of the brand, including determining brand strategy, driving innovation and revenue, increasing market share, enhancing and evolving the guest experience and serving as a brand liaison with owners and developers.
Buckley joined Hilton in early 2017 as vice president, strategic initiatives focused service brands, leading special projects and initiatives across the company’s Hampton by Hilton, Hilton Garden Inn and Tru by Hilton brands.
"We are extremely excited to have Shruti take on this important role for a brand that is central to Hilton’s growth with over 2,200 hotels in 18 countries," said Jim Holthouser, executive vice president, global brands, marketing and loyalty, Hilton. "She has tremendous experience in consumer brand management, and a deep understanding of the hospitality business and our competitive set. Shruti has been a critical member of the team since joining Hilton, and we look forward to her continued insights as we elevate the Hampton by Hilton brand.”
Buckley previously served as vice president and global brand manager of Marriott International’s Fairfield Inn & Suites and Protea Hotels brands. In this role, Buckley was responsible for brand strategy, brand positioning and integrity, and the guest experience for over 900 hotels worldwide, contributing nearly $2 billion in sales revenue.
“It is truly an exciting time for Hilton and I am thrilled to be taking on this leadership role as we work together to define the future of hospitality,” said Buckley. “The Hampton by Hilton brand is incredibly important to the Hilton portfolio, accounting for nearly 40 percent of our global supply and pipeline. I look forward to continuing to grow and enhance its value for our owners, and providing a highly appealing and differentiated experience for our guests.”
Prior to her time at Marriott International, Buckley held marketing and brand management positions with leading organizations including Nestle, Unilever, Estee Lauder, Chanel Inc. and National Geographic. She has lived and worked in Europe and Asia, providing her with a deep understanding of the global market place and regional branding and marketing nuances.
Buckley earned her Bachelor of Science degree in business administration from the University of California at Berkeley.
About Hampton by Hilton
As the number one ranked franchise for the past eight years, according to Entrepreneur®, Hampton by Hilton, including Hampton Inn by Hilton and Hampton Inn & Suites by Hilton, serves value-conscious and quality-driven travelers with more than 2,275 properties with nearly 230,000 rooms in 18 countries and territories. High quality accommodations and amenities, such as complimentary Wi-Fi, free, hot breakfast and On The RunTM breakfast bags, contribute to Hampton by Hilton ranking as a leader in its segment. Hampton by Hilton Team Members deliver friendly, authentic, caring and thoughtful service defined as Hamptonality. Each Hampton by Hilton hotel offers complete satisfaction with the 100% Hampton® Guarantee. Hampton by Hilton is part of Hilton Honors, the award-winning guest-loyalty program for Hilton’s 14 distinct hotel brands. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else, free standard Wi-Fi and digital amenities like digital check-in with room selection and Digital Key (select locations), available exclusively through the industry-leading Hilton Honors app. For more information about Hampton by Hilton, visit www.hampton.com or news.hampton.com and connect online at Facebook, Twitter, YouTube and Instagram.
Hilton (NYSE: HLT) is a leading global hospitality company, with a portfolio of 14 world-class brands comprising more than 5,000 properties with more than 825,000 rooms in 103 countries and territories. Hilton is dedicated to fulfilling its mission to be the world’s most hospitable company by delivering exceptional experiences – every hotel, every guest, every time. The company's portfolio includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by HiltonTM, DoubleTree by Hilton, Tapestry Collection by HiltonTM, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose exactly how many Points to combine with money, an exclusive member discount that can’t be found anywhere else and free standard Wi-Fi. Visit newsroom.hilton.com for more information and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.
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SOURCE Hampton by Hilton