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Bar Louie Launches Month-Long Promotion & Fundraising Event With The Breast Cancer Charities Of America To Benefit Breast Cancer Patients

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Special Promotions Offer Unique Way for Bar Louie Guests to Support Cause During Breast Cancer Awareness Month

‘Pom Pink Sangria’ Drink Featuring Chloe Chardonnay Available Throughout October with Celebratory ‘Pink Party’ Including ‘Double Your Donation’ Deal Slated for Thurs., Oct. 12th

October 05, 2017 // Franchising.com // Addison, TX - Bar Louie and The Breast Cancer Charities of America (BCCA) today announced a special breast cancer patient support fundraiser with promotions featuring Chloe Wines throughout October during Breast Cancer Awareness Month.

With one in eight women developing invasive breast cancer over the course of their lifetimes, the fundraiser is designed to offer Bar Louie guests a unique way to help those affected by breast cancer while celebrating their efforts.

“We’re honored to be working with Breast Cancer Charities in their unrelenting focus on the fight against breast cancer - and hope that together we can support those impacted by this life-threatening disease,” said Bar Louie CEO John Neitzel.

“The Breast Cancer Charities of America is proud to team up with Bar Louie as we partner together to empower women and provide hope and help through the breast cancer process,” said The Breast Cancer Charities of America Founder and Executive Director Erica A. Johnson. “It’s partnerships like these that allow our mission to continue and help more women across the nation.”

As part of its fundraiser, Bar Louie is offering a special ‘Pom Pink Sangria’ drink with Absolute Lime, St-Germain, pomegranate and Chloe Chardonnay - an exceptionally well-balanced wine with sophisticated intensity, creamy mid-palate and long finish.

Throughout the month of October, Chloe Wines, featured at all Bar Louie locations, will be donating $2 for each bottle of Chloe Chardonnay sold that month, up to $40,000, to benefit the BCCA and its efforts to eliminate breast cancer as a life-threatening illness.

Bar Louie will also host a special ‘Pink Party’ on Thurs., Oct. 12th featuring $3.50 signature martinis, $1.50 domestic beers, and a ‘double your donation’ offer in which guests who donate $5 to BCCA anytime that day will receive a $10 Bar Louie ‘Hook-Up’ gift card redeemable for food and non-alcoholic beverages at Bar Louie.

“At Bar Louie, we pride ourselves on giving back to our local communities and important causes,” continued Neitzel. “We hope our fundraiser will greatly enhance BCCA’s efforts to empower and support those experiencing breast cancer’s effects.”

As one of the most common malignancies among women in the U.S., breast cancer is the second leading cause of cancer death in women, with an estimated 250,000+ new cases of invasive breast cancer are expected to be diagnosed in 2017.

The BCCA’s mission is to eliminate breast cancer by focusing on educating, empowering and encouraging all women to become proactive in preventing and, if diagnosed, surviving breast cancer.

Funds raised during the October promotion and event will allow BCCA to directly help breast cancer patients by providing resources and support such as emergency financial assistance, beauty baskets, educational materials, workbooks, tools and guides.

The special fundraiser will officially run from Thurs., Sept. 28th through Thurs., Nov. 1st. For more information about Bar Louie, and to find information about participating locations and hours, visit www.BarLouie.com.

About Bar Louie

Founded in downtown Chicago in 1990 and headquartered in Addison, Texas, Bar Louie is an award-winning collection of neighborhood bars with a lively, social atmosphere. With more than 124 locations across the United States, Bar Louie is growing through both franchise and corporate openings. Known for its signature handcrafted martinis and cocktails, Bar Louie also features a scratch menu of shareable plates, burgers, and sandwiches served every day until close. For more information on Bar Louie, visit www.barlouie.com. To learn about franchising opportunities with Bar Louie, go to www.barlouie.com/franchise.

SOURCE Bar Louie

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