With 110+ studios, and over 1 million bodies transformed, barre fitness pioneer continues franchise growth with new studio owner - 12-time Olympic Medalist Dara Torres
SAN FRANCISCO - January 03, 2018 - (BUSINESS WIRE) - The Bar Method, a fitness studio that has been transforming bodies and lives for more than 16 years, announced today that it will offer new clients two weeks free throughout January to help jump-start New Year resolutions, making 2018 the year of strength and grace. Participating studios are offering the “Two-Weeks Free” promotion in two ways: four weeks for the price of two or six weeks for the price of four (pricing varies by studio).
The celebration will also highlight stories of #GracefulStrength from the community, demonstrating how The Bar Method has helped individuals transform on a physical, emotional and mental level.
“This is a particularly exciting time for The Bar Method as we reflect on the physical and personal transformations our dedicated community members have undergone over the past 16 years,” said The Bar Method CEO Jay DeCoons. “We are thrilled to launch our two-weeks free promotion to share this safe, effective, and trusted workout with new clients at one of the most pivotal times of the year for transformation.”
Since its launch in 2001, The Bar Method has opened more than 110 locations across the United States and Canada, helped transform more than 1 million bodies, and most recently, established a brand new partnership with 12-time Olympic Medalist and competitive swimmer, Dara Torres. Dara joins existing owner, Sarah Bauman, as the co-owner of The Bar Method Boston-Wellesley studio.
“The Bar Method has been an integral part of my daily routine for several years now; it helped me train and stay fit outside of the pool, and was my go-to active exercise after my knee replacement surgery,” said Torres. “The supportive community, focus on safety, rigorous teacher training and most importantly, personal transformation, is unlike any other studio workout I have experienced. I am thrilled to be part of The Bar Method family - as a student, teacher in training and studio owner.”
“We are excited to have Dara join our team of talented and passionate studio owners,” continued DeCoons. “Dara represents strength in every sense of the word and having her on our team is a testament to just how effective the technique can be - ranging from people who have no prior experience to world class athletes.”
For more information on The Bar Method’s two-weeks free offer, visit: www.barmethod.com/2WeeksFree.
For more information, visit The Bar Method’s website, or its channels on Instagram, Facebook and Twitter.
Founded in 2001, The Bar Method is the pioneer in barre fitness and has changed the bodies and lives of millions of students around the world. The Bar Method’s signature technique is the fastest and most efficient way to reshape the entire body with low impact, isometric exercises that strengthen and tone all muscle groups, followed by active and passive stretching to lengthen and elongate the body. The result is a strong dancer-like physique, including sculpted arms, flat abs, a lifted seat and elongated thighs, as well as improved posture and body alignment. Classes are led by highly-trained instructors who provide personal attention and ensure that exercises are safe and effective for anyone and everybody. Bar Method Franchise International provides opportunities for health-conscious entrepreneurs to turn their passion for fitness and well-being into successful businesses.
For The Bar Method
SOURCE The Bar Method