Dream Vacations Travel Franchise Growing Niche Business with First Annual LGBT Group Cruise
January 04, 2018 // Franchising.com // Fort Lauderdale, Fla. - LGBT tourism is on the rise and according to an analysis conducted by Witeck Communications, the purchasing power of LGBT consumers in the U.S. was nearly $917 billion in 2016. To assist franchise owners with expanding into this market, home-based travel agency franchise Dream Vacations is hosting its first annual LGBT Getaways Cruise. This lifestyle cruise will join together an intimate group of like-minded individuals aboard the Celebrity Silhouette, which departs Fort Lauderdale on April 8, 2018, for a 7-night voyage to the Eastern Caribbean.
“We care about the success of our franchise owners and value their feedback – and this LGBT Getaways Cruise is the result of the demand from consumers and our travel agents for this niche group that wants a lifestyle vacation experience in a more traditional and sophisticated atmosphere,” said Drew Daly, general manager of network engagement and performance for Dream Vacations. “Celebrity Cruises has always been an advocate for the LGBT community so it was a no-brainer to partner with them on this group cruise, which has already been met with positive response.”
The Dream Vacations corporate office worked closely with Celebrity Cruises to identify the optimal itinerary, cruise ship and to secure the group space. The LGBT Getaways Cruise will visit San Juan, Puerto Rico; Charlotte Amalie, St. Thomas and Philipsburg, St. Maarten. Members of the group will experience an exclusive shore excursion with Resort for a Day, and participate in a wine tasting and themed cocktail parties throughout the week.
“I am extremely excited that Dream Vacations listened to franchisee feedback and organized the LGBT group cruise, providing a fantastic option for a casual get-together onboard a great ship,” said Trapper Martin, Dream Vacations Franchise Owner and member of the organization’s Advisory Council. “So many people want an experience that isn’t mass market, but rather smaller groups of people traveling together and we hope to start something the market can be proud of in the coming years.”
Dream Vacations is committed to being “Rich in Diversity” and empowers all owners, agents and employees to reach their highest potential by leveraging their broad range of talent, experiences, personalities, viewpoints and ideas to generate business growth.
Dream Vacations is looking for individuals who are passionate about travel, helping others and are eager to go into business for themselves, but not by themselves. For more information, please visit www.dreamvacationsfranchise.com or call 888-249-8235.
About Dream Vacations
Travel agents with the top-ranked home-based travel agency franchise Dream Vacations have the resources to plan and create seamless vacation experiences for their customers while offering the best value. A member of the International Franchise Association, Dream Vacations is part of World Travel Holdings and has received partner of the year, a top-ranking status, by all the major cruise lines as well as national recognition for its support of military veterans. For more information about Dream Vacations, visit www.DreamVacationsFranchise.com. Like Dream Vacations on Facebook at www.facebook.com/DreamVacationsFranchise, follow on Twitter at @Dream_Franchise and watch its videos at www.youtube.com/user/CruiseOneBusiness.
PR Manager, Dream Vacations
SOURCE Dream Vacations